Safoora Ahmed

  • Pakistan, PK

Work experience

Work experience
Feb 2011 - Apr 2012

Business Development Strategist

Digital Media and Business Development

Strategist, Washington DCā€” WebMechanix is a digital marketing and mobile apps agency with focus on non-profit organizations and SME's.

Engaged in ongoing business development through networking, client proposals, and presentations Recommended an e-business strategy for clients customized to their product and customer segment; recommended e-commerce models. Planned and ran ROI based digital marketing campaign for clients in alignment with their business goals and corporate image Communicated client specifications to developers and content developers; oversaw project executions.

Aug 2010 - Apr 2011

Marketing Coordinator

Aman Foundation
Marketing Coordinator, Washington DC ā€” Was responsible for the digital fundraising and marketing campaign for Pakistani floods of 2010 for a North American NGO. Ideated successful viral advocacy campaigns on Facebook and Twitter to inspire support and donations Oversaw and implemented a multi-channel communications and marketing program(email, website, social media, mobile SMS text message, and direct mail).
Jun 2009 - May 2010

Marketing Specialist

Marketing Specialist, Islamabad ā€” Virtelligence is a technology consulting firm-focused on enterprise CRM and Business intelligence solutions operating from Minnesota-with an offshore developer's center in Islamabad. Was responsible for the development and execution of lead generation campaigns for new customer acquisition in B2B segment; executed targeted geographic email campaigns for each sales region. Carried out presales activities-responding to RFI, RFP/Q, helping sales team in US to prepare tech and sales presentations, proposal preparation and submission. Established and maintained rapports with key client accounts in US; developed and nurtured excellent relationships and communicated client specifications to developers..


2002 - 2007

Strayer University



Business Development

web content

copy writing

Corporate Communications

Product Marketing