Communications Director, Environment, Energy and Safety Policy
Assured message alignment for internal consistency for corporate officer appearances on environment and energy policy positions – global responsibility. Managed $3 million budget for U.S. communications.
- Created alliances and muted criticism of GM fuel economy and advanced propulsion strategies through logical arguments relative to industry and government forecasts. Demonstrated the alignment of GM product strategy to future availability of diverse fuels.
- Achieved a consistent, focused action plan targeting specific communities through multi-function collaboration among Marketing, Communication, Public Policy and Product Development.