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Work experience

Jun 2011Sep 2011

Marketing Assistant

Eccolo Media

·Presented internal strategy proposals on how to take full advantage of social media

·Integrated social media into the daily process

·Organized, segmented and coordinated several internal mailing lists

·Created free-form and canvas templates for email marketing strategy and launches

·Researched potential business prospects

·Updated internal website with content, images and links

·Worked with contractors: designers, PR and writers

·Initiated the collection of data to help give shape of the 2011 Annual Technology Collateral Survey Report

·Segmented, filtered and manipulated 3rd party marketing research sample data

Jun 2010Jan 2011

Digital Outreach Coordinator/Systems Administrator


·Independently worked and completed 15 campaigns and lead 10 campaigns

·Audited client referral sitelists against internal sitelists to calculate the percentage impact of unique site visits

·Produced weekly status reports, bi-weekly ROI reports and post campaign decks with detailed analysis, observations and recommendations and content generated ROI analysis for the client

·Only person to provide back-end support / maintenance and support / troubleshooting for laptops

·Monitored and provided network maintenance

·Created, installed and deployed over a dozen laptops with standard applications and Microsoft Outlook after management’s approval

·Tracked, updated and monitored the deployment, modifications and return of laptops for audible purposes

·Trained over a dozen new hires on-site to further understand the company’s daily process and to properly document outreach strategies

·Analyzed and tested networks, operating systems and databases for monitoring and maintenances purposes after a formal request change 

Apr 2010May 2010

Social Media Analyst


·Utilized client briefings and proposals to conduct keyword searches to analyze using SaaS tools

·Utilized SaaS tools to capture social media content and sentiment for strategizing future campaigns

·Compiled listening data for post campaign analysis

·Constructed charts and graphs using social media content and sentiment

·Researched social media through software for SEO (Search Engine Optimization) and SEM (Search Engine Marketing) enhancement opportunities for the company

·Organized information and research data into reports and presentations for management’s review 

Aug 2008Nov 2008

Interactive Project Manager Intern

Design Reactor

·Consulted, defined and documented the SOW (Statement of Work) and budget planning

·Managed 2 high profile projects from inception to delivery leading a team of 10 colleagues

·Engaged with clients, created metrics & analytics, and provided quality assurance for my projects

·Developed and maintained track project estimates, schedules, task assignments and digital assets

·Extensive quality assurance testing for web design including daily status meetings and documentation of procedures

May 2007Jan 2008

Paint Consulting Associate


·Updated the current Supply Chain system to improve the output of supplies in store

·Maintained and analyzed the P&L reports on a monthly basis for the store manager

·Successfully launched a “green” campaign for a new product line


Aug 2004May 2010

Bachelors of Science

San Francisco State University


Statistical Software
Minitab SQCPack ARENA
Adobe CS5
Adobe CS5
Project Management Software
Email Marketing
Vertical Response
Salesforce Highrise
Sysomos Alterian's SM2
MS Exchange Server
2003 2007
MS Office Suite
Word Excel Access PowerPoint Outlook Project Visio
Windows OS (XP, Vista, Win7)


Navigant Consulting

Visa Signature


To obtain a position as a Social Media Analyst/Strategist where I can still learn, thrive and grow in social media metrics and analytics.


Custom Computer Building

Cloud computing solutions

Social Media Marketing

Social Media Strategy

Deploying laptops

Mobile Technology

Mobile Apps


To obtain a position as a Social Media Analyst/Strategist where I can still learn, thrive and grow in social media metrics and analytics.