Marketing and Communication Director
- Responsible for the Corporate Marketing at Metrovacesa: brand management, shareholder´s meeting, events and institutional trade fairs, memory report, web, and corporate advertising.
- Responsible for the business marketing in all divisions:
- Property development (12 branch offices in Spain): trade fairs, sales material, MGM programs, sales development campaigns, brand management in all offices, e-marketing and advertising.- Offices and Business Parks: rent material, opening events, direct marketing campaigns, image and signs, advertising, public relations and loyalty programs.- Shopping Centers: rent material, public relations, marketing plan, opening event and relationship with the media.- Hotels and car parks: rent and sales material, image and signs.
- Responsible for external communication.
- Coordinator of the Corporate Responsibility strategy at Group level.
- Managed a team of 4 and a 3 million Euros budget.