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Work experience

Aug 2013Nov 2014

Account Executive


Position: Account Executive

Duties included: Handling both retaining and one-off projects Pitching and managing project Planning and executing plan in the support from senior-level supervisors and operation team(PR, Creative, Event, Monitoring)


FMCG: P&G(corporate), Diana

Health care: DHG Pharma, Ich Nhan Pharma, Nam Duoc Pharma

Finance&Tech: MasterCard

Mar 2012Aug 2013

PR Consultant & Account Executive


Position: PR Consultant & Account Executive

Duties included:

Handling PR SOW under retaining project, includes: brainstorming and updating theme of the month in PR activities(PR Calendar), composing update press release and PR material, connecting with media houses (reporters and journalists), answering media's queries on client's product/service, securing outcome as to commitment to client, utilizing PR effectiveness through crossing channels(print, online, social, influencers/KOL endorsement.), seeking opportunity of potential partnership to enhance clients' market influence with reasonable cost

Coordinating in-house resources and outsourcing suppliers to client's requirement addressing as a contact point of the project

Supporting Digital team in Facebook editorial plan for fan page of projects/clients' products and services

Managing expenses as a project manager, in support from Business Director Managing client in support of Account Leader and operation team

May 2011Feb 2013

PR & Content Manager


Position: PR & Content Manager

Duties included: Content building in-charge of whole Proguide. vn‘ s content development strategy(a product of Link Circle Communication) and content quality Content development strategy

Conceptualize column idea Special event and column designing in co-branding benefit with Proguide. vn partners Communication plan designingfor clients' marketing strategy in- cooperation Script writing for offline special even

Doing weekly report for all activities in previous week to MD

Project in-charge: Bảo Phúc Computer 2012 Communication Plan(Envy & Echo apple accessories sole agent in Vietnam) Kaspersky Care Communication strategic consultancy

Dec 2007Dec 2011

Head of Logistic

H2TEEN CONCERT-Hoa Hoc Tro Weekly Magazine

Duties included:

Logistic production and management

Connecting with high schools within Ho Chi Minh City for cooperation and support Deployment in show-time

Sep 2004Dec 2007


Hoa Hoc Tro Magazine

Freelancing copywriter and editor

Columns on-duty included: School Reportage PR article composing


Bachelor in English for Trading & Tourism

Sai Gon University


Hoa Sen University


Creative writing
Time management
Team work


* Can do attitude
• Ability meet deadline
• Fast at solving problem
• Strong team work
• Good at organizing work logically


Advertising knowledge and experience