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Work experience

Nov 2011Oct 2014

Ecommerce Account Manager

Direct liaison with E-Commerce teams of HUGO BOSS EU and USA for management of shop design, development & design of e-mail campaigns and onsite / affiliate banners, special project management, implementation of usability best practices. Responsible for the relationship management of the HUGO BOSS Europe and HUGO BOSS USA clients.
Jun 2010Jun 2014

eCommerce / Digital Marketing Consultant

Self Employed, Digital Marketing
Providing digital / online marketing consultancy. Full website UXP/ usability reports, marketing strategies, new customer acquisition, omni-channel / social media integration, email marketing, affiliate (SEO /SEM) marketing advice, marketing plans, seasonal promotions, mobile optimisation, onsite branding, after sales CRM, conversion rate optimisation, strategic planning for company growth.
Jun 2010Nov 2011

E-Commerce Project manager

Management of email marketing and onsite/offsite promotional campaigns. Client relationship management. Website usability.
Jun 2008Jun 2010

Sr. Investor Services Analyst

SEI Investments 

Responsible for a portfolio of Alternative and Mutual Fund products.


Daily client operational contact to maintain excellent relationships with a portfolio of fund investment managers.

Query, problem and error resolution on a timely basis. 

Providing daily, weekly and monthly reporting to international clients throughout the industry.

Maintain monthly capital activity tracking report and distribute reports to client on a periodic basis.

Communicated and liaised with various investment managers and departments in the US on a daily basis to ensure the company maintained a good working relationship with external clients as well as with internal relationship managers and other business units based in America.

Other general requirements of my job included:

Monitoring of daily escrow account activity.

Preparing wire instructions for money movement for fund subscriptions and redemptions.

Completing and documenting AML procedures for all investor subscriptions.

Processing and compiling investor subscription and redemption requests by applying appropriate notification and minimum requirements as set forth in the fund legal documents.

Providing the accounting department with monthly reporting for investor capital.


Digital Marketing
Account Management
Project Management


Jan 2015May 2015

Postgraduate Certificate in Innovation, Entrepreneurship & Enterprise

University College Dublin

Module 1: Creative Thinking & Innovation
Idea generation
Creative thinking
Design Thinking
Team dynamics
Innovation sprint with a client

Module 2: Entrepreneurial Thinking & Innovation
Planning for execution
Strategy for early stage growth
Validation and customer discovery
Pitching to win customers/funding

Module 3: Application
Product / service development

Jan 2004Jan 2008

Bachelor of Business Studies (BBS) E-commerce/ Marketing

Dublin City University

2:1 Honours


Jan 2015Mar 2015

Certificate in Digital Marketing and Social Media

CCMA Training

Website Strategy
Internet Strategy
Search Engine Optimisation (SEO)
Using Social Media to back up ad campaigns
Using Facebook strategically to achieve business objectives
Using Twitter as a communication tool using imagery, graphics and video

Professional honours / awards


February 2010 - SEI Investments 

Shining Star ´Team Work´

Global recognition award for teamwork.


March 2009 - SEI Investments 

Shining Star ´Quality of Work´

Global recognition award for quality of work.

Nov 2011 - Machinas

Promotion to Account Manager 


Nov 2008 - SEI Investments 

Promotion to Sr. Investor services analyst 


Derek Desranleau - Online Marketing manager HUGO BOSS USA

"I worked with Ross while at HUGO BOSS. Despite the 6 hour time difference between us, he really helped strengthen our approach to branding across the 5 BOSS sub brands. From working with us to update all seasonal content and newsletters to more specialized projects - he helped in giving us a creative voice while really directing the outcome of the projects. I'd certainly recommend working with Ross for his responsiveness and his ability to execute new ideas seamlessly."


Kristine Christiansen - Online Marketing Manager HUGO BOSS EU

"I worked with Ross for more than a year in the field of digital marketing in my role at HUGO BOSS. He is an excellent project manager, not only due to his creative skills and technical knowhow, but also because he is reliable and delivers 100% of the time. Ross is a strong player in team, as well as in a steering role."


Jan Heijting - Digital Designer at Desigual

"I had the pleasure to work with Ross on a strategic management consultancy project for Machinas Digital Development. I got to know Ross as a very easy-going, smart professional with a deep understanding of business strategy and its relation to management. As a driver of creativity, he understands how to leverage organisational structure, process and people management in order to get the best results. He has a very analytical mind and does not lose sight of the bigger picture."