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Marketing expert with a strong advertising background, leading product and brand strategy.

Experienced in driving initiatives, people and projects in various industries such as high-tech, retail and more.

Specializing in consumer behavior analysis, generating customer journey  and  long-term customer engagement.

Work History

Oct 2014Present

Marketing Manager


Marketing management of brand launch and market penetration for a disruptive startup in the used cars industry. Managing a multi-million dollar marketing budget, strategy planning and execution, brand identity, online and offline campaign management, vendor and strategic advisor management. 
Responsible of growing the business from inception to serving 11,000 customers.

Key Achievements

  • Generating 300% growth in demand
  • Positioning the brand as 2nd in the Israeli market 12m after launch
  • Succsssfully revenue growth initiatives leading to more than 25% increase in top line revenue per unit


Ronny S. Dgani - Full Stack Marketing

Founded and operated a marketing consulting agency providing marketing strategy, tailroed vendor discovery and execution management.

Specializing in building brand identity, generating and managing of digital assets and brand conten for SMB clients such as Carter, Luminox, IPM and DealPly.


Social Marketing Manager

Tel Aviv University

Orchestrating a project promoting a healthy and active lifestyle amongst kindergarteners across various demographics for the "Efshari-Bari" international program.

Utilizing various social, online and offline channels to gather research data, generating applicative insights, producing a marketing strategy and hands-on leading execution.

Acting as project marketing leader for parallel program teams, including government offices such as the health department and the ministry of education.


Account Supervisor

Adler Chomski & Warshavsky - Grey

Leading a team of account executives in advertising strategy consulting for major worldwide enterprises.

From market analysis to ideation to campaign rollout and insights in several industries.


Key Achievements

  • Launching brands in new markets - Gap Israel/P&G Lenor.
  • Positioning products as market leaders - P&G Fairy, Pantene and Rochas.
  • Generating a brand identity and guidelines - Microsoft - Be what's next.




Tel Aviv  University

Communication and Media Studies



The College of Management

Communication and Management

Military service

2000-2002 Military photographer