Ronan LePoupon

  • Boston MA
  • 857-413-6003
Ronan LePoupon

Vice President Sales, Marketing and Business Development

Work History

Work History
2014 - Present


Boston, MA VP-Head of Sales & Marketing Responsible to lead the Sales & Marketing organization for XNG. Align functional objectives with corporate initiatives & vision for 2015. Develop & implement growth strategies and footprint expansion to accelerate revenue generation: 100% business development focus. Articulate business case, including financials, resources and market justification to accelerate sales success and new market development. Report and accountable to CEO; present the Sales & Marketing Strategy to the Board of Directors each quarter. Developed & established Sales & Marketing strategy for 2015 including, vision, objectives, budget, KPI, resources, training, timeline & milestones. Focus on Market expansion to Western territories and Canada. Initiated adoption of new sales process to reduce sales cycle-forecasting to reduce cycle by 30%. Recruited and implemented new Marketing firm to rebuild branding, website, webinar & lead generation programs. Manage“ Joint Venture” relationships & activities to meet Executive Committee's expectations.
2011 - 2014

Director of Sales-Multinational Corporations

Boston, MA Director of Sales-Multinational Corporations, East Coast Established and ran new Multinationals segment focusing on business acquisitions with F1000. Led organization from compensation, head-count distribution to sales strategy with 400+ accounts/$300M or annual revenue. Segment targeted 90% of Business Development accounts(no business with T-Mobile) leveraging strategic selling and creative portfolio. Achieved 100% of attainment each year. Implemented Sales discipline, opportunity creation, training & mentoring program to build confidence and led complex contract negotiations. Recruited & train Global Account Managers and established sales strategy. Developed domestic/global mobility solutions, cloud-based applications, BYOD and infrastructure to Enterprise accounts. Launched expansion plan, go-to-market strategies, account reviews, quota allocations, headcount forecast, training and marketing plans for success-Contracted for $72M annual revenue in 2013. Experienced in leveraging cross-functional environment and leveraged key partners including Orange, EE and Telekom Deutschland-SAP/BMW/HSBC. Provided Executive visibility and market presence by meeting key customers & conducting various regional events. Achieved 116% in 2013 in very competitive market and challenging year by constantly delivering on business development-closed targeted contracts-Completed each year 100%. Negotiated P&G contract for $12M.
2010 - 2011

Regional Director of Sales

Boston, MA Regional Director of Sales, NE and NJ Developed and grew all B2B segments in NJ and New England markets including SMB and Enterprise accounts. Lead a region of 50+ headcounts across 7 states focusing on medium and large businesses. Implemented sales strategies and expanded market into new territory. Created high performing, competitive sales culture and developed senior executive-level relationships. Improved gross add results from 60% to 96% in 1 year by restructuring the sales organization-Implementation of account management teams(existing business) and business development team structure(hunters), which was the primary focus. Establish sales strategy initiatives to grow market by implementing new pricing schedule, sales campaigns and promotional marketing. Increased results & funnel volume/velocity over 140% by introducing sales discipline and pipeline management(3X, 5X&7x)
2007 - 2008

Sales Center Vice-President

Denver, CO Sales Center Vice-President Temporary assignment supporting $280M in revenue in CO, UT, ID, NM, SD and ND.
2000 - 2004

Director of Sales

Global Market
AT&T WIRELESS, Denver, CO Director of Sales, Managed team of global Account Managers in 4 states(CO, AZ, UT & NE), and increased overall mobility revenue within Fortune 1000 accounts worth $70M.


2011 - 2013


University of Phoenix


1999 - 2006

University of Nice

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