Business Development Manager
Intelenet Global Services
formerly known as Serco BPO) Business Development Manager-Mumbai, India. Responsible for new business development, generating new leads and opportunities for Healthcare vertical. Responsible for selling Revenue Cycle, Medical Coding, Medical Billing, Technology to improve cash flow, produce fewer claim denials, reduce payment delays, increase cash collections, maximize reimbursement and improve patient satisfaction for hospitals and health systems. Present Company Industry Vision, Value, and Competitive Differentiation at Customer/Prospect Briefings and Final presentations. Consistently increase“ lead heat” through integrated nurturing strategies to move contacts to“ Interested Leads.” Includes: Identifying potential business, drafting conversations openers, and procurement registrations Design and execute email campaigns using the email/marketing automation tools, analyze results, fine tune through A/B testing, and generate lead conversions. Coordinate organizational resources for pursuit, meetings, and other prospecting activities. Includes: Collateral, pitch materials, SMEs, Knowledge Center, training. Creation of Proposals and Presentation of Case Studies, responding to RFI/RFPs. Selling to C-suite and other healthcare executives including Director of Patient Services, VP of Revenue Cycle and CFO, COO, President, VP Reimbursement. Providing right shoring model for US clients across delivery centers in US, Guatemala, India & Philippines.: Generated leads and sales/consulting opportunities for leading Home Infusion companies in US(includes top 3). Assisted in client acquisition for a leading Texas based Hospital for Medical Coding Opportunity. Generated lead for large $1BN Medical Supply Company. Generated more than 40 sales opportunities in 12 months and over exceeded the given targets. Leading sales pursuits for IGS technology and tools for Healthcare clients CRM, Mobile Apps, Dashboards, etc.