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Skills

Meetings & Events:
Planning and Facilitation, Event Logistics, Online and Onsite Event Registrations
Marketing
Event Marketing, Email Newsletters, Online Surveys
Social Media Services
Social Media Management, LinkedIn Makeovers, Facebook Timeline Covers, Twitter Backgrounds
Social Media Training
LinkedIn, Facebook, Twitter, Pinterest, Google+, Email Marketing, Online Marketing, Microsoft Office

Objective

Many people know me as Washington DC's social media trainer. I am available to train your group - or you as an individual - on how to use LinkedIn, how to market on Facebook, Twitter for business, Google+, Pinterest, and Microsoft Office.As a Constant Contact Authorized Local Expert, I provide email marketing best practices seminars designed to take your small business or nonprofit to the next level.Recent Training/Presentations:• Recorded five radio promos for Constant Contact on Clear Channel Media + Entertainment’s WASH-FM (97.1)• Panelist: Maryland Hispanic Business Conference's “How to Reach and Sell to the Hispanic Market”• Featured on: Briefcase Radio Workshop, WEAA 88.9 FM• Grow Your Business with Email & Social Media• Online Marketing + Social Media: Amplify Your Personal (and Business) Brand with Social Media• Leveraging the Power of LinkedIn: Personal Branding for Sales Professionals• Creating Facebook Business Pages• Discover the Power of TwitterTrained for: VETS Group, Inc., DC Chamber of Commerce, Martin Luther King, Jr. Memorial Library, DC Small Business Development CenterCall me: (202) 643-8827 or email me: [email protected]

Interest

  • Social Media Marketing
  • LinkedIn
  • Facebook
  • Twitter
  • Email Marketing
  • Internet Marketing
  • Computer Training
  • Technology
  • Computers
  • Running
  • Cooking
  • Baking
  • Reading
  • Writing Poetry

Portfolio

Work experience

Sep 2007Present

Social Media Trainer & Consultant

Admin Tech Consulting

Social Media Trainer: Provide computer training and seminar presentations to groups and individuals in LinkedIn, Facebook, Twitter, email marketing, and Microsoft Office; Training/Presentations include: Leveraging the Power of LinkedIn: Personal Branding for Sales Professionals; Get LinkedIn: How to Get Connected with LinkedIn; How to Market on Facebook; Have Fun with Facebook: Creating Your Personal Profile; How to Create Facebook Pages for Business; Harness the Power of Email Marketing; PC Beginners; Microsoft Office (Word, PowerPoint and Excel); HTML Basics. View training schedule: >> http://bit.ly/YTVsYOSocial Media Consultant: Manage email marketing campaigns, online event registrations and online surveys; create LinkedIn professional profiles, makeovers and company pages, Facebook Business Pages and Twitter profiles; design custom Facebook Timeline Covers, Facebook Tabs, and Twitter backgrounds; managed social media profiles (LinkedIn, Facebook and Twitter)

Mar 2013Present

Contributor, DC Social Media Examiner

Examiner.com

I am a local insider, topic expert and contributor for Examiner.com. I write articles on the latest local Washington DC social media news and resources, on social media how-to's, and social media and internet marketing trends.

Read these articles: (copy and paste links into your browser)

• "How to grab your social handles before someone else does – Part 1" http://exm.nr/11fsxn6

• "How to grab your social handles before someone else does – Part 2" http://exm.nr/11fsF6a

• "9 steps to creating a LinkedIn mention" http://exm.nr/13I6VQ1

• "3 reasons why your personal brand matters" http://exm.nr/1adiSR8

• "Simple steps to begin using social media and email marketing effectively." http://exm.nr/199trn0

Mar 2011Present

Authorized Local Expert, Certified Social Media & Email Marketing Trainer and Solution Provider

Constant Contact

Constant Contact Authorized Local Expert, Certified Social Media & Email Marketing Trainer: I conduct training seminars for small business owners and nonprofits on best practices in email marketing and social media, in the DC metro area. These seminars and networking events can help you build your business or organization. View training schedule: >> http://bit.ly/YTVsYO

Constant Contact Solution Provider: Deliver effective, easy-to-use and affordable online marketing tools to clients to help them create and build strong, lasting relationships. The tools are specially designed to help small businesses, individuals and organizations drive participation and strengthen relationships, and include: Email Marketing - for quickly creating professional-looking opt in email, managing contact lists, measuring campaign results, and reviewing new list members; Social Media Campaigns - for turning fans, friends, and followers into customers; Event Marketing - for efficiently promoting and managing registrations and RSVPs for meetings, seminars, and events; Online Survey - for gathering feedback that helps meet customer needs, generate new ideas, and help grow a business or organization. For Constant Contact solutions copy and paste this link into your browser: >> http://admintechconsulting.constantcontact.com

Client Endorsement:

"I would recommend Romona's [email marketing] services to anyone. She is a true professional at what she does." ~ Cynthia Weekes, Vice President of Membership, NSN DC/Baltimore

About Constant Contact: Constant Contact is revolutionizing the success formula for small organizations through affordable, easy-to-use Engagement Marketing™ tools that help create and grow customer relationships. More than 450,000 small businesses, nonprofits, and associations worldwide rely on Constant Contact to drive ongoing customer dialogs through email marketing, social media marketing, event marketing, and online surveys.

Jan 2014Present

Featured Radio Show Guest

Briefcase Radio - WEAA 88.9 FM, Morgan State University Radio

Engagement Marketing Toolkit: Using Engagement Marketing to Grow Your Audience

Romona Foster was featured along with Gina Watkins from Constant Contact and Bill Jones, President of the National Sales Network (NSN) DC-Baltimore (www.nsndcbaltimore.org) on Briefcase Radio Workshop, WEAA 88.9 FM, a National Public Radio (NPR) station (Morgan State University). Air Date: Sunday, January 26, 2014 at 9:00 p.m. Copy the URL http://recordings.talkshoe.com/TC-73068/TS-824892.mp3 and paste into you browser to listen to the recording.

"Briefcase Radio is a weekly program that profiles business leaders offering advice on creating a more strategic business plan for success."

Sep 2013Present

Panelist: “How to Reach and Sell to the Hispanic Market”

12th Annual Maryland Hispanic Business Conference

Maryland Hispanic Business Conference held their "The Real Stimulus Behind Maryland's Growing Economy" Conference on September 3, 2013.

The conference prepared participants to market to the Hispanic community and provided advise to entrepreneurs that are currently in business and that want to stimulate sales and revenue growth by utilizing multiple marketing media vehicles such as social media, print media, video media, web media, radio media, email marketing campaigns, marketing/communication methods/strategies, business match making, market research/web site analytics (Search Engine Optimization), focus groups, public relations (PR) successes/failures, target market segmentation, product and service Research & Development (R&D), ads for service/product placement, and effective salesmanship. Sponsored by the Maryland Department of Business and Economic Development, Maryland Department of Labor, Licensing and Regulation, and Montgomery County Department of Economic Development.

“How to Reach and Sell to the Hispanic Market” - Moderator: Maritza Lizama, Washington Business Journal, Audience Development Director; Panelists included: Nicole Quiroga, General Manager, Telemundo WZDC-25 and Telemundo WZTD-45; Sterling McKinley, Internet Marketing Specialist, McKinley Media Group; Romona Foster, Social Media Trainer, Admin Tech Consulting; Erick Oribio, CEO, Latino Opinion Baltimore [http://mdhbc.com]

Sep 2013Present

Featured Radio Show Guest

Briefcase Radio - WEAA 88.9 FM, Morgan State University Radio

Romona Foster was featured along with Gina Watkins from Constant Contact on Briefcase Radio Workshop, WEAA 88.9 FM, a National Public Radio (NPR) station (Morgan State University). Air Date: Sunday, September 15, 2013 at 9:00 p.m. Copy the URL http://recordings.talkshoe.com/TC-73068/TS-786097.mp3 and paste into you browser to listen to the recording.

Briefcase Radio is a weekly program that profiles business leaders offering advice on creating a more strategic business plan for success.

Feb 2013Present

Speaker

Social Media Week DC

Workshop title: "Discover the Power of Twitter Tweet-A-Thon-Style"

Created a fun and interactive way for participants to learn how to use Twitter; introduced participants to Twitter's features; explained how to compose tweets and what it means to tweet and retweet; taught users how to engage with Twitter by participating in a tweet-a-thon, a Twitter-based marathon; guided participants in a live, interactive tweet chat Q&A where they asked and answered questions in real-time

Visit training pages by copying and pasting this link into browser: http://bit.ly/14yYglP

Sep 2012Present

Panelist: Using Social Media Networking to Advance Your Career

National Black MBA Association, Inc. Washington D.C. Chapter

2012 Pre-Conference Career Expo

National Black MBA Association, Inc. Washington D.C. Chapter held their Pre-Conference Career Expo on September 13, 2012.

The Career Expo prepared participants for the 34th Annual NBMBAA Conference and Exposition by providing them with an advanced opportunity to meet with several of NBMBAA's corporate partners who were actively hiring in the Washington, D.C. metro area. This expo focused on showing participants how to set themselves apart from others in the job market through social media [LinkedIn, Facebook, Twitter, and blogging] and branding.

"Using Social Media Networking to Advance Your Career" Panelists included: Amanda Littlejohn, Romona Foster & Parker Anderson-Mabry

Sep 2012Present

Panelist: Branding: What Sets You Apart From Other Job Seekers?

National Black MBA Association, Inc. Washington D.C. Chapter

2012 Pre-Conference Career Expo

National Black MBA Association, Inc. Washington D.C. Chapter held their Pre-Conference Career Expo on September 13, 2012.

The Career Expo prepared participants for the 34th Annual NBMBAA Conference and Exposition by providing them with an advanced opportunity to meet with several of NBMBAA's corporate partners who were actively hiring in the Washington, D.C. metro area. This expo focused on showing participants how to set themselves apart from others in the job market through social media [LinkedIn, Facebook, Twitter, and blogging] and branding.

"Branding: What Sets You Apart From Other Job Seekers?" Panelists included: Amanda Littlejohn, Monica Barnett, Romona Foster & Parker Anderson-Mabry

May 2012Present

LinkedIn Trainer

National Sales Network (NSN) DC-Baltimore

Workshop title: "Leveraging the Power of LinkedIn: Personal Branding for Sales Professionals"

The National Sales Network (NSN) DC/Baltimore hosted "Leveraging the Power of LinkedIn: Personal Branding for Sales Professionals" on May 2, 2012 at the Courtyard Marriott Silver Spring, MD. During this hands-on training participants learned how to: Enhance Their Personal Brand, Generate An Endless Supply of Leads, Manage Their Online Reputation, Highlight Their Strengths, and Make Important Connections [Romona Foster, LinkedIn Trainer]

Mar 2012Dec 2013

Email Marketing Manager & Social Media Profile Manager

National Sales Network (NSN) DC-Baltimore

Email Marketing Manager: Design Constant Contact email marketing campaigns, online event registration forms, and online surveys, monitor and manage email marketing campaigns, event registrations, and online survey activities, report on effectiveness of email, event and survey campaigns

Social Media Manager - 

Facebook: Developed and maintain Facebook business page and personal profile, create Timeline cover graphics, create, research and post valuable content, manage daily activities, community outreach - engage in conversations with members, answer questions, and share content, post events and announcements, upload photos and videos, and consulted with client on the benefits of social media and how to use social media

Twitter: Developed and maintain Twitter presence, created Twitter background, create, research and post content, manage daily activities, community outreach - tweet events and announcements, retweet content and reply to comments, monitor and evaluate followers and other activity, and consulted with client on how to market events through use of hashtags

LinkedIn: Designed and maintain LinkedIn Company Page, create and manage NSN DC LinkedIn Group and conducted LinkedIn training for sales professionals

Jan 2008May 2008

Event Management Intern

Sister Cities International

Researched potential conference vendors and facilities; researched and contacted airlines to serve as official conference carriers; assisted with logistics related to planning the Board Meeting and Annual Conference; worked on-site and interacted with hotel staff at meeting; helped organize speakers for workshops; responded to attendee inquiries regarding conference; processed conference registrations; developed tracking grids for registration and housing pick-up.

Jan 2008May 2008

Event Management Practicum

Argus Events International

Researched corporate sponsor prospects; scheduled meetings with charter bus companies, florists, linen and chair suppliers, entertainers, and photographers; contacted hotels for space and availability; researched online event registration companies; worked on-site at hotel for Hispanic Meeting Professionals Seminar

Feb 2005Sep 2007

Manager, Corporate Briefing Center

U.S. Chamber of Commerce

The Corporate Briefing Center worked with U.S. Chamber members to identify policy priorities and offered customized corporate policy briefings based on specific issues of interest to a company. The briefing provided companies opportunities to meet key policy staff and offered an interactive forum to discuss how those issues affected a company’s bottom line. The briefings helped members to become better acquainted with current legislative and public policy initiatives.

Manager, Corporate Briefing Center: Responsible for planning and facilitating multiple and concurrent corporate policy briefing projects for Chamber National Account members and prospects (companies with revenues of $100 million and more); planned Annual Corporate Relations Retreat, and Defense Intelligence Agency’s (DIA) Combined Strategic Intelligence briefings; contacted the National Account Executive Directors and Managers to ascertain the purpose, audience, overall objective, and requirements for the briefing; researched member companies’ needs overall practices, products, services, goals, and challenges to develop a briefing strategy; selected appropriate subject matter experts/speakers to achieve the members’ objectives; secured meeting space, AV equipment, and scheduled catering requirements; sent meeting requests to participants via Outlook, tracked confirmations and built customized agendas; composed and distributed briefing papers, and prepared information packets; acted as liaison to internal departments to ensure that all logistics were addressed; proactive in communicating challenges, obstacles and cancellations; performed day-of briefing visual room checks for proper setup, cleanliness and to ensure that all technical services were available and working prior to the briefings; documented member and prospect company’s issues and action items, and produced a briefing summary to distribute to all participants for the purpose of following-up on action items

Certifications

2009Present

Certificate, Marketing Management

Rutgers University
2006Present

Event Management Certificate Program

George Washington University