Mar 2007 - Present
Bachelor of Science
University of Delaware
University of Virginia
Since beginning his career in 1983 as an Assistant Vice President of Marketing with the Electronic Banking Department at Manufacturers Hanover Trust Company in New York City, Robert Bader has been employed with multiple nationally prominent companies and worked on marketing accounts worth millions of dollars. Mr. Bader has served as an Associate Product Manager for the James River Corporation, makers of Northern Bathroom Tissue, and as a Marketing Manager for the Campbell Soup Company where he oversaw the accounts for Swanson Great Starts Breakfasts and Le Menu Frozen Dinners, which totaled more than $100 million. From 1991 to 1993, Robert Bader was Product Director for the Johnson & Johnson Company in New Brunswick, New Jersey, and oversaw the marketing of Carefree and Sure & Natural feminine protection lines. The two accounts were worth a total of $170 million. After three years running Bader Associates, Inc., Robert Bader began a successful tenure at The Coca-Cola Company in Atlanta, Georgia. With Coca-Cola, Mr. Bader held numerous positions including Global Marketing Director of the Burger King account and Group Director of Brand Integration for the North America Division. At The Coca-Cola Company, he helped create a strategy to market Coca-Cola brands within Burger King, develop a long-term strategy to market Coca-Cola’s juice brands, and foster a climate that would ensure long-term strategies centered on quantitative consumer and competitive analysis. Presently, Robert Bader is the Vice President of Market Strategy and Consumer Intelligence with OSI Restaurant Partners, LLC, a Tampa, Florida-based hospitality firm that owns several national restaurant franchises. In this position, Mr. Bader was successful in using numerous types of costumer and marketing research to engineer a turnaround for Outback Steakhouse’s business fortunes. In his free time, Mr. Bader enjoys reading, swimming, boxing, and biking, and he has completed several Olympic-distance triathlons.
Playing Trumpet , Running , Swimming , Strength Training , Biking , Boxing