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As a web software developer  and consultant,  I help companies optimize their business results online.

My career spans from developing software offline (cd-rom) used by 60,000 customers to a significant experience gained at Il Sole 24 Ore Spa. In the early 2000s as software architect I managed the development and implementation of an early enterprise search application, from indexing to text retrieval, using Altavista Search Engine DLL.

Experienced in TCP/IP networking by developing a Personal Firewall Interface fr Secure Edge srl. In 2006 moved to Milan to Soluzioni Gestionali Business Area of Il Sole 24 Ore growing project management exeperience and problem solving abilities.  From 2008 to 2010 I was the IT Manager of the Keyrules Company srl CMSdesigned to improvebusinness management, since I moved to Valencia (Comunidad Valenciana) in 2011.

Born in Italy, studing scientific matters y specializing in Infomation Technology .

Speak English (C1), Italian(mothetongue) ,Spanish (C1), understand Portoguese and Catalan.

I am particularly interested in SEO, SEM, Social Media and Web Analytics.

Web Content Manager | SEO (Search Engine Optimization) | SEM (Seach Engine Marketing) | Web Marketing (Newsletters) | CMS | Social Neworks Plug In | Web Analytics |Adwords AdSense  -Google Analytics

Find me on LinkedIn and Google+

Work experience


Chief Operating Officier

The Kerules Company Srl

CMS / Web 2.0Web Analytics SEO — SEM– SMMSocial Plug-In

Newsletter engine software development


SQL Server


A.F. Nokia Siemens Networks

“It has been a great pleasure to work with Roberta. She has a natural talent for working with people. She can understand and translate requirements in working solutions within the required time and with great results. Working with her is a pleasure, it is funny and at the same time the result is guaranteed. I reccomend her work without any doubt!”


Curso de posicionamiento en buscadores web


· Selección de keywords  · Análisis de la competencia - implementación - Análisis y retroalimentación SEO “in page” : 

a) Accesibilidad e indexaciónb) Optimización de código para buscadoresc) Redactando contenido para los buscadores

SEO “off page”. Link Building a) Los enlaces entrantesb) Fuentes de enlaces entrantes

Herramientas SEO

Microsoft TECH-ED


Object Oriented Software Programming

ENAIP Lombardia

Microsoft Visual Basic Advanced Topics

Mondadori Informatica

Liceo Scientifico Leonardo Da Vinci




Diploma de Español como Lengua Extranjera (DELE)

Ministerio de Educación y Ciencia de España

Certificate of English as Foreign Language

London Chamber of Commerce