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Work experience

Jul 2007Present

Information Architect and Interaction Designer


  • Alterian, Aptina, Cadence, Cisco, DDNI, Marvell, Micron, Motorola, NTN Buzztime Trivia, Qualcomm, Tesla Motors


  • Content inventories, content strategy, focus groups, IA specifications (detailing all interactions of a site - similar to a functional requirements specification), personae, sitemaps ("blueprints"), user survey questionnaires, usability heuristic analysis, wireframes


  • Consulted with clients about their business goals and proposed IA solutions and strategies that match their needs
  • Lead client meetings and content strategy sessions to capture necessary information during the IA process
  • Researched audience characteristics and performed competitive analysis and various user centered design documentation (see above)
  • Organized sites' content and functionality by creating site blueprints
  • Created identifiable nomenclature for users and navigation systems that support users needs
  • Analyzed, developed and refined user tasks/processes
  • Collaborated with Design and Engineering teams to build user interface wireframes

Achievements include:

  • Increased number of new user registrations for Marvell's Extranet by over 50%
  • Optimized the online purchase process on Tesla Motor's web site from 8 pages to 3, increasing reservations (and sales) for the 2009 model
Jan 2006Jul 2007

User Experience Designer

Rachel M. Murray User Experience Design


  • Companies in the Bay Area, including several design firms, a podcasting startup, and a geospatial software startup
  • Client work included work for CNN, Cingular (now AT & T), Crackle (Sony's video sharing site) and Tribal Shout


  •  Content inventories, mockups, site flows, site maps, wireframes


  • Translated requirements engineering documents into standard information architecture and interaction design deliverables
  •  Gained knowledge concerning content and document management systems and their implementation, including commercial and open source CMSes (Joomla in particular)
  • Successfully advocated the need for an Intranet for the distributed team at a startup; created its file directory structure and administered the site
  • Advised regarding product development best practices, blog software platform selection and general technology choices
  • Devised marketing strategy using a revised user experience model; tasks included analysis of user base and needs, surveying existing user base, and creating a marketing strategy for outreach
Aug 2005Aug 2006

Business Analyst, Information Architect and Interaction Designer

Blue Mountain Center of Meditation


  •  Content inventory, site flows, site map, UI design, wireframes


  •  Created standard information architecture and interaction design deliverables for a complete site redesign of an existing ecommerce web site, (not yet live) 
Sep 2004Feb 2005

Business Analyst and Interaction Designer



  •  Ontario Ministry of Agriculture & Food - multiple projects


  •  Business process maps, functional specifications, mockups, site flows, site maps, use cases


  • Conducted requirements gathering (via stakeholder interviews) for development of custom software Web applications and web sites
  • Developed use cases and other documentation within the Rational Unified Process (RUP) methodology using Visio and IBM's Rational Rose software
  • Ensured a fully functional HTML prototype was delivered to the client on time and budget.  Helped manage project development team during development of prototype
  • Educated staff on Microsoft Visio and Rational Rose and on the importance of creating standardized documentation for all design documentation across the software development life cycle. Created documentation in support of the GUI development process for the prototype and internal use.
  • Debriefed team members and created documentation in support of my work prior to leaving places of employment so as to facilitate a smooth transfer of knowledg


Aug 2002Present

Certificate in Web Development

Centennial College
  • Courses in design and publishing for the Web, interface design and principles of graphic design



2005 - 2006               Organizer, Brainjams, San Francisco, CA (knowledge sharing community organization)

2004 - 2006              Volunteer, Foundation for Global Community, Palo Alto, CA

2004 - present          Member, BayCHI (San Francisco chapter of the Association for Computing Machinery's Special Interest Group on Computer-Human Interaction)

2003 - present          Member, Information Architecture Institute; past coordinator,  Information Architecture Institute's Tools Initiative

temporary, site-specific:

Nov. 3-5, 2005          Volunteer, dux 2005 (Designing for User Experience), San Francisco, CA July 27 -31, 2004       Volunteer, Participatory Design Conference, Toronto, Canada


Short answer: to create usable, beautiful, pragmatic user-experience solutions.

Long answer: to apply and develop my creative talents and analytical skills to a wide range of user experience design problems within in a team oriented environment.

Contact Me

info "at"



  • User experience designer with deep information and knowledge management, information architecture and interaction design experience
  • Strong client interaction and presentation skills
  • Comprehension of the Web and Software Development Life Cycle including boththeoretical understanding of requirements, trends and developments in the user experience design and Web development industries and practical experience designing digital products
  • Knowledgeable concerning usability, accessibility, Web Standards based design and related analysis, methodology and techniques as applicable to Web site and product development
  • Experience designing in iterative, waterfall and Agile development environments


  • General: Microsoft Office Suite, including Visio
  • Design: Adobe CS Suite (InDesign, Illustrator, Dreamweaver, Photoshop, Fireworks) as well as OmniGraffle; experience with handcoding XHTML and WYSIWYG environments
  • Other: IBM's Rational Rose for Use Case Models and Activity Diagrams
  • Platforms: Macintosh and Windows