Rachel Murray

Rachel Murray

Work History

Work History
Jul 2007 - Present

Information Architect and Interaction Designer

http://www.webassociates.com

Clients:

  • Alterian, Aptina, Cadence, Cisco, DDNI, Marvell, Micron, Motorola, NTN Buzztime Trivia, Qualcomm, Tesla Motors

Deliverables:

  • Content inventories, content strategy, focus groups, IA specifications (detailing all interactions of a site - similar to a functional requirements specification), personae, sitemaps ("blueprints"), user survey questionnaires, usability heuristic analysis, wireframes

Tasks:

  • Consulted with clients about their business goals and proposed IA solutions and strategies that match their needs
  • Lead client meetings and content strategy sessions to capture necessary information during the IA process
  • Researched audience characteristics and performed competitive analysis and various user centered design documentation (see above)
  • Organized sites' content and functionality by creating site blueprints
  • Created identifiable nomenclature for users and navigation systems that support users needs
  • Analyzed, developed and refined user tasks/processes
  • Collaborated with Design and Engineering teams to build user interface wireframes

Achievements include:

  • Increased number of new user registrations for Marvell's Extranet by over 50%
  • Optimized the online purchase process on Tesla Motor's web site from 8 pages to 3, increasing reservations (and sales) for the 2009 model
Jan 2006 - Jul 2007

User Experience Designer

Rachel M. Murray User Experience Design

Clients:

  • Companies in the Bay Area, including several design firms, a podcasting startup, and a geospatial software startup
  • Client work included work for CNN, Cingular (now AT & T), Crackle (Sony's video sharing site) and Tribal Shout

Deliverables:

  •  Content inventories, mockups, site flows, site maps, wireframes

Tasks:

  • Translated requirements engineering documents into standard information architecture and interaction design deliverables
  •  Gained knowledge concerning content and document management systems and their implementation, including commercial and open source CMSes (Joomla in particular)
  • Successfully advocated the need for an Intranet for the distributed team at a startup; created its file directory structure and administered the site
  • Advised regarding product development best practices, blog software platform selection and general technology choices
  • Devised marketing strategy using a revised user experience model; tasks included analysis of user base and needs, surveying existing user base, and creating a marketing strategy for outreach
Aug 2005 - Aug 2006

Business Analyst, Information Architect and Interaction Designer

Blue Mountain Center of Meditation

Deliverables:

  •  Content inventory, site flows, site map, UI design, wireframes

Tasks:

  •  Created standard information architecture and interaction design deliverables for a complete site redesign of an existing ecommerce web site, easwaran.org (not yet live) 
Sep 2004 - Feb 2005

Business Analyst and Interaction Designer

Qualicom

Clients:

  •  Ontario Ministry of Agriculture & Food - multiple projects

Deliverables:

  •  Business process maps, functional specifications, mockups, site flows, site maps, use cases

Tasks:

  • Conducted requirements gathering (via stakeholder interviews) for development of custom software Web applications and web sites
  • Developed use cases and other documentation within the Rational Unified Process (RUP) methodology using Visio and IBM's Rational Rose software
  • Ensured a fully functional HTML prototype was delivered to the client on time and budget.  Helped manage project development team during development of prototype
  • Educated staff on Microsoft Visio and Rational Rose and on the importance of creating standardized documentation for all design documentation across the software development life cycle. Created documentation in support of the GUI development process for the prototype and internal use.
  • Debriefed team members and created documentation in support of my work prior to leaving places of employment so as to facilitate a smooth transfer of knowledg

Education

Education
Aug 2002 - Present

Certificate in Web Development

Centennial College
  • Courses in design and publishing for the Web, interface design and principles of graphic design