Publicitas is the world’s leading international marketing services company operating in more than 25 major markets.
As the Creative Director, I design and help create large online campaigns to reach premium audiences through an extensive global portfolio of quality news media and digital platforms. These include mobile, video, social and transparent in-house programmatic solutions, and luxury magazines.
I also design and produce B2B materials to help sell digital space for TIME Inc. brands (TIME magazine, PEOPLE magazine, Entertainment Weekly, Sports Illustrated, etc.).
In 2016, I helped create and complete a large online campaign (with contest) for the National Golf Program. Working with major industry media and top Canadian resorts as partners, American golfers were successfully targeted to brand Canada as a top holiday destination.
Over the last year, I have also helped the agency win RFPs for both the National Ski and Angling programs to create similar campaigns.