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Work experience

Feb 2008Oct 2008

Marketing Campaign Manager

Bulldog Solutions

Managed marketing campaigns for clients in B2B environment. Activities included kickoff sessions to determine client needs, coordinating all production with design, marcom, and IT departments, creating and driving project timelines, reviewing and testing final deliverables, coordinating with 3rd party media department, and presenting final campaign statistics to client. Clients included Bank of America, Experian, Objectivity, AmDocs, DataSynapse, iter8, City National Bank, Recombo, HPI Real Estate, Innodata Isogen, and OpTier.

Apr 2004Apr 2007

Director of Marketing

Pacific Pavingstone, California Waterscapes, and Pro Ponds West

Senior manager responsible for local and national marketing and PR strategy, development, and execution for three sister companies. Managed departmental budget and team of up to 15 who included trainers, field marketers, inside sales reps, and web and graphic designers. Activities included direct mail, radio ads, SEO/PPC internet ads, printed and electronic newsletters, local and state-wide home design tours, tradeshows, conferences, training events, media relations, community events, customer rewards and give-a-ways, HGTV appearances, and other sales and publicity generating activities. Helped company achieve Inc 500 "Fastest Growing Company" recognition two years in a row.

Jan 2004Apr 2005

Executive Assistant/Event Coordinator

Paralysis Project of America

Assisted Executive Director on a part-time basis with all aspects of non-profit fund-raising events ranging anywhere from 100 to 500+ attendees. Responsibilities included all event logistics such as scheduling, budgeting, working with caterers and auction donors, coordinating printed programs, set-up and breakdown of venue, overseeing event volunteers, and managing ticket and auction sales. Also handled all administrative support functions including incoming calls, database and mailing lists management, working with grant submissions and contracts, office correspondence, office supplies, and arranging travel for award recipients and other VIPs.

Apr 1996Oct 2003

User-Centered Design Specialist/Sr. Technical Writer

Intuit, Inc,

Conducted specialized customer research to identify needs and patterns of new and existing TurboTax software users to ensure data entry process was accurate, easy to understand, and intuitive. Provided research findings and design requirements to multi-disciplinary product teams including key stakeholders in engineering, marketing, and senior management. Also wrote and/or edited approx 1 million pages of technical help and on-screen content. Work recognized as "Best of Show" by Society of Technical Communications (STC). Was responsible for running the usability in-house labs and managed a small team including our participant recruiter, specialized programmer, and QA/technical writers.

Technical Skills

- MS Word- MS Excel- MS Outlook- MS Powerpoint- Adobe Premiere- Adobe Photoshop- Internet Research- Digital Photography

Personal Attributes

- customer centric attitude- highly creative and organized- extremely computer literate- lightning-fast learner- strong professional work ethic- natural leadership skills- acute attention to details- excellent problem solver- articulate communication skills- efficient and results driven- self-starter and multi-tasker

Hobbies and Interests

- photography- independent film-making- holistic health- reading and movies- creative writing- my chihuahuas- graphic design- cooking and eating- volunteer work- technology and the internet- traveling and sailing- social networking

Other Positions Held

HR Benefits Specialist - Intuit, IncHR Generalist - BlueSky SoftwareDesktop Publisher - LearnSoftMassage Therapist  - QmassageExecutive Assistant  - AmeriCorpsPayroll Assistant - SDSU Dept Manager - Sears Library Aide - San Diego Library