Work experience

Work experience
Sep 2008 - Present

Online Marketing Executive

Pioneer GB Ltd

Responsibility for Pioneer's UK presence within new media. Web site management (, SEO implementation and microsite campaign oversight. Execution of eCRM strategy through email marketing, corporate blogging and social media (implemented Management of online PPC text and display ad campaigns.

Sep 2006 - Sep 2008

Online Marketing Executive

Scandinavian Airlines

Responsibility for the Scandinavian Airlines (SAS) UK and Ireland brand within new media. Covering web site management ( and analysis, email communication, search engine marketing (SEM incl. SEO), affiliate marketing and online display advertising.

May 2004 - Jun 2005

Business Development

Equip Technology

Responsibility to initiate contact with potential B2B customers; establish a relationship and rapport using the telephone and emails in order to elevate the relationship to a point where Account Managers may continue to create close ties face-to-face.


Sep 2008 - Feb 2010

Chartered Institute of Marketing (CIM), Professional Postgraduate Diploma

London School of Marketing

> Achieved the Pg Prof Dip qualification.> Achieved Chartered CPD Programme certificate 2009.> Achieved Chartered CPD Programme certificate 2010.

Sep 2002 - May 2006

BSc, Business Management

University of Surrey

> Achieved a 2.1 BSc (Hons). > Dissertation focus "Successful Online Marketing". > Elective modules undertaken: eBusiness, Entrepreneurship, Business Strategy, Marketing Management, Project Management.

Activities and Societies:> Marketing & Communications Officer for the DM Society



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