Work experience

Work experience
2009 - Present

Founder and Principal


***Founder of consulting firm assisting companies in strategic planning, business development and resource management.

2008 - 2009

Executive Chair of International Strategy and Corporate Development


***Double bottom line research, development incubator and business accelerator founded with the mission to provide financial services to the under banked. Portfolio companies include pre-paid, mutual fund and mobile transaction businesses.

  • Reporting to the CEO; responsible for leading MPOWER Labs’ international business development and strategy: Crafted and lead business development strategy for Latin America. Directed business analysis and investment in an Australian leading pre-paid company. Perform business and regulatory market review, recommended appropriate set-up, and negotiated sales and distribution agreements.
2000 - 2007

Founder and Principal


Key initiatives and results for clients include:

  • Defined strategy that lead bank to grow credit card portfolio four fold in three years. Developed and implemented debit strategy for bank that included sales channels, enhanced ATM usage and functionality as well as debit card rewards program. Analyzed and recommended reorganization of payment systems for banks. Developed various co-branded programs including one of the first programs targeting the youth segment.
  • Developed e-banking strategy and Internet site for bank and launched e-banking suite of services. Conducted numerous operational reviews for banks. Negotiated a number of licensing and marketing agreements with American Express, MasterCard and Visa. Clients included American Express, Total Systems, Capital One, Scotiabank, Maduro & Curiel’s Bank, The Exxel Group, Oasis Technologies, Global Payments, First Caribbean Bank, BBG Communications, Global Live, NetSpend and Banco del Progreso.
1999 - 2000

Executive Vice President


***A provider of Internet based on-line financial services and information for Global Hispanic consumers and businesses. Through a combination of interactive tools, e-commerce capabilities and community building, streamlines access to everything consumers and businesses need to make well-informed decisions when selecting financial service products.

  • Reporting to the President and CEO, lead all business development, marketing, sales, advertising and planning activities. Budget of $16,000,000 with a staff of 29, including a network of seven country offices. Restructured sales and marketing functions generating more than $400,000 in annualized savings. Repositioned product offering and revised/ re-launched corporate identity and positioning. Key participant in initiative to secure private placement funding.
1983 - 1999

Executive Vice President & President for Latin America


*** MasterCard is a global payment solutions company that provides a variety of services in support of the credit, debit and related payment programs of over 24,000 financial institutions.

  • Reporting to the CEO of the corporation, directed and managed regional operations including business development, product management, member relations, advertising, marketing, research, operations, finance, budgeting, public relations, franchise management and strategic planning. Budget of $95 million with 120 professionals and support staff.
  • Member of the Internal Executive Committee of MasterCard International Inc. which was responsible for company-wide management, strategy, policies and resource allocation. Generated divisional pre-tax profit of $9.6 million in 1997 and $10.8 million in 1998, in spite of adverse economic conditions, representing 10% of company profit on 5 % of company sales. Managed a board of directors with 22 members.
  • Led negotiations for equity investment in Redecard, one of two payment systems acquiring processors in Brazil. Led strategy to further establish MasterCard as a provider of in-country switching services. Concluded 1998 with 17 service contracts. Reduced time required for implementation and roll out of new franchises by 50%.

Senior Vice President & General Manager for Latin America, Miami, FL1990 -1995

***Reporting to the CEO, directed the development and implementation of a viable business strategy for MasterCard in the region. Budget of $47 million with a staff of 50.

  • Increased pre-tax profits from a loss of $2.6 million in 1991 to a profit of $3.8 million in 1994 and to $10.6 million in 1995, the year in which the region suffered extremely negative conditions due to the Mexican peso devaluation. Negotiated and established new pricing policy with banks leading to the elimination of subsidies from headquarters. Opened country offices in Argentina, Brazil, Mexico, Colombia, Chile and Venezuela.
  • Led negotiations for equity investment in Argencard S.A., the largest issuing and acquiring card processor in Argentina. Negotiated largest debit card contract in the region and introduced on-line debit card product to this market. Established and managed Maestro Latin America Board, acting as CEO. Designed and implemented strategy for establishing MasterCard as a provider of authorization, clearing and settlement processing services for banks.

Senior Vice President Global Advertising and Marketing, Purchase, N.Y, 1990-1992

***Reporting to the EVP International, led the development of worldwide advertising and marketing strategies and activities.

  • Launched company’s first global advertising campaign in mass media. Developed first brand advertising guidelines for consistent utilization of the MasterCard brand around the world. Negotiated first World Soccer Cup sponsorship contract.

Vice President for Latin America, Miami, FL, 1983-1990

***Reporting to the SVP International, managed Latin America prior to the existence of a regional infrastructure.

  • Established MasterCard as a local brand, formed and managed first Regional Board of Directors. Developed first in-country settlement and clearing services agreement for MasterCard, outside of the U.S. and Canada. Opened Latin America and Caribbean regional headquarters in Miami.
1978 - 1983


***Held various positions of increasing responsibility including Director of International Development in the MasterCard Division of this card processing company.




U.A.D.E., Buenos Aires Argentina