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Richard Busch | Austin, Texas

  • Austin TX

Owner of Consulting Firm and Resident of Austin, Texas

About Richard Busch Austin Texas

With more than 30 years of professional experience in the semiconductor technology sector, Austin, Texas, native Richard Busch has worked as an executive managing business units and in product design and technology development. Currently running his own consulting firm, The Busch Group, Richard Busch previously worked as vice president of IP strategy and product-line management at Globalfoundries, which is based in Santa Clara, California. The Texas resident helped to expand the company’s core circuit portfolio to better serve target market segments.

Prior to joining Globalfoundries in October 2014, Mr. Busch worked as vice president of power systems technology for IBM located in Austin. He spent two years in this role, where he managed a worldwide team of design engineers that delivered the POWER 8 microprocessor used in IBM's high-performance computing systems, including the natural language question answering computer named “Watson.” Best known for beating two human reigning champions on the television show Jeopardy, this supercomputer is used to develop potential cures for cancer as well as business and medical analytical applications.

Mr. Busch spent several decades on the East Coast for IBM where he designed microprocessors and high performance IP, and as director, managed the firm’s $1B/year ASIC business unit. He joined the Burlington, Vermont, branch after earning his bachelor’s degree in electrical engineering from Lehigh University, which is located in Bethlehem, Pennsylvania.

Work experience

Oct 2014Nov 2015

VP, IP Strategy and Product Line Management

  • Created company IP portfolio strategy (complex core circuit offerings) serving 5 worldwide manufacturing sites and 60+ technologies (130nm–7nm) to support target market segments (Compute, Communications, Storage, Consumer, Automotive, IoT, Power, Mobile).
  • Worked across SVPs and CEO to increase investment, and developed IP ecosystem partner and acquisition plans to deliver IP growth 4x year/year.
Aug 2012Oct 2014

VP, Power Systems Development

  • Led IBM’s Power Processor, and Z Processor core and nest IP development team of 650 design professionals world wide ($200M+ budget) to deliver one of the world’s most powerful microprocessors - IBM’s Power 8 processor used across IBM’s POWER series of High Performance Computing, Enterprise servers, and IBM’s natural language question answering computer – ‘Watson’.
  • Developed architectural definition of the next generation Power 9 design point.
  • Also - led IBM Microelectronics EMEA sales team based out of Stockholm, Sweden and Geneva Switzerland (transition to Globalfoundries).
Jul 1982Aug 2012

Various Director Positions


Director, High Speed Serial links and cores:

  • Directed development of IBM high speed serial links, interfaces, and analog IP used in IBM z and POWER processors, chipsets, and IBM OEM ASIC and foundry offerings.
  • Led team of ~400 professionals worldwide (VT, NY, NC, MN, CA, Bangalore, Shanghai, Haifa, Zurich, Tokyo, and 3rd parties including Cadence, Synopsys, ARM, Rambus and Semtech).
  • Increased productivity by 20+% utilizing partnerships, and increasing investment in low cost geos.
  • Developed IP portfolio including: 4G-28Gbps SerDes (BP, CTC. FC, IB, CEI, SAS, SATA, SRIO, XAUI, XFII, PCIe Gen2/3, USB2/3), DDR 3/4 PHY, DDR memory controllers, Ethernet Protocols MAC & PCS, and analog IP (PLL, TVsense, Vref).

Director IBM ASIC Business Unit

  • Directed all elements of IBM ASIC Business Unit: Strategy, portfolio investment, 3rd party development and ecosystem partnership management, product launch, IPD (integrated product development) project management, pricing, sales management and target setting, business objectives, forecasting, and P&L brand results comprising $1B+ annual sales, $200M+ annual development and SG&A budget.
  • Drove and exceeded all business and financial targets 2004-08 including annual contract signings of $1.9B - $2.4B.
  • Led PPC cores and licensing BU, generating (confidential $) significant annual royalty income.
  • Cultivated numerous senior executive relationships in client accounts including Cisco, Juniper, Ericsson/Redback, Huawei/HiSilicon, Nortel, Alcatel-Lucent, TI, LSI, QLogic, Emulex, Vitesse, Canon, Nikon, Sharp, Sony, Oki, Kyocera-Mita, Teradyne, Cadence, AMCC, CSwitch, Qualcomm, Extreme Networks, Force10, Hughes, GE Medical, Avnet, Arrow, and many others.
  • Drove over $100M in revenue growth beyond core (IT, Storage, Networking) into consumer (DTV, DVC, DSC, Games, mobile, WiMax, printer) segments.


Aug 1978Jun 1982


Lehigh University

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