Active Web Group
• Created, maintained, and distributed internal and external reports for SEO & PPC departments.
• Projected changes during the course of a contract and identified opportunities for growth across channels.
• Maintained data integrity for marketing efforts across company and client systems and services.
• Coordinated efforts between departments to achieve cohesive results.
• Audited custom SEO strategies for accounts based on client expectations, technical audits, and site performance trends.