Ron Burch


Business focused pre/post sales engineer with experience in direct account management, people management, sales enablement, solution selling, deployment and project management. Team player who excels in communicating with customers to discover their needs and follow-up with well articulated solutions that solve their problems.

  • Pre/Post sales Telco/Enterprise/Federal market experience
  • Project management with ITIL foundation certification
  • Team leader with extensive background managing and mentoring junior employees.
  • Outstanding technical skills; able to quickly learn new concepts and technologies.


Software: Tivoli/Micromuse fault management Omnibus - Web Interface Webtop, Portal - Business Service Management SOA ITCAM, Impact, TBSM (RAD) - Performance Management Proviso (Vallent,Prospect) wireline & wireless - Tivoli Netcool Service Quality Manager - Reporting software - Packeteer PacketShaper and Report Center software - Voyence Configuration Management - BMC Control-M scheduling software - Remedy - Aprisma Spectrum (Now CA) Software fault Management - Microsoft Office, Microsoft project, Visio, VmWare.

OS & DB’s: Linux, Unix, NT, Windows, XP, Oracle, MSSQL

Languages: SQL, XML, HTML, Java, basic pearl.

Certifications: ITIL foundation certified, NetcoolConsultant Accreditation CORE

Work History

Work History
Mar 2006 - Dec 2008

Technical Channel Manager


Senior member of Tivoli’s Netcool/Telco Network Equipment Provider Channels Organization. Driving opportunity identification, lead generation, sales pursuit, deal closure, project management, install and IBM single point of technical contact working with and through partners and their clients.

  • Accountable for collaboration with channel partners to develop and customize Tivoli/Netcool solution reference architectures for OSS and BSS vendors.
  • Responsible for assigned partner management including development and management of technical partner plans, navigation of partners and clients as IBM contact for technical issues till resolve, leadership and facilitation to address a wide range of issues including demos, proof of concepts, software download & distribution, entitlements, license, bid and proposal support (RFI/RFP), deployment and driving incremental Tivoli cross sales.
  • Responsible for development / delivery of customized partner technical sales skills training.
  • Explain product capabilities, limitations, and implementation considerations in context and project managing till partner/customer acceptance.
  • Contribute unique value from effectively direct participation in sales calls and presentations involving complex technical requirements or multiple hardware platforms.
2004 - 2006

Senior Consultant

GenerationE Technologies

Responsible for implementation, configuration, customization, and project management of Micromuse Network Management products for IP fault, performance management, security management, Voyence Configuration Management, and BMC control/M scheduling product as a consultant. Determine customer requirements, set customer expectations, conduct demonstrations and evaluations, manage the delivery and training of a wide array of technologies for Enterprise IT architecture.

2002 - 2003

Senior Systems Consultant

Forance And Associates

Responsible for sales, pre sales, implementation and project management of the following products: Aprisma Spectrum Network Management products for IP fault and performance management, Dirig application and system management software, Metrix Systems client management solutions, Intellitactics Network Security Manager, Citrix, and Packeteer PacketShaper product line.

1993 - 2002

Technical Services Director

Successfully developed the North American pre/post sales engineers for Spectrum Network Management Software. Covering US, Canada and South America comprised of 26 direct reports. Developed and implemented all aspects of management, including hiring and training employees, essential processes and procedures for efficient operation and achieving revenue targets. Promoted from the following positions within:

Business Development Technical Engineer

Western Region Solutions Engineer Manager

Aprisma Solutions Engineer

Professional Services Regional Manager - Global Network Technologies Solutions

Professional Services Project Manager-GNTS

Senior Systems Engineer -Cabletron Systems




DeVry University



ITIL Foundation Certified