I am a dedicated, self-motivated UX Designer with the mind of a strategist and the processes of an account director. I believe my job isn't my title, it is the responsibilities I have to my clients and my team. I have had the honor of working with and learning from some of the smartest people in the business.
Product development and marketing strategy. Led a team of 2 designers and 4 developers to create a map-based social network. Created apps embedded with low-cost and innovative alternatives to traditional marketing. Built marketing into the product to ensure the product's potential growth by including user acquisition, on-boarding, monetization, retention, and virality, into the product itself.
The Hub is an early stage business and technology incubator operated by the University of Toronto. By facilitating the transfer of ideas, skills and experience of students in varying programs, viable ideas are generated to solve complex problems.
Duties: Aid early stage companies with the application of UX design principles. Researching on the behavior and lifestyle of users and incorporating the findings in the products designed by fellows at the Hub.
Provide advice and service to TD's Small Business Banking (SBB) customers and TD Canada Trust (TDCT) Branch employees. Recognizing that sales are the highest form of customer service, with the core responsibility to provide a legendary customer experience to our SBB customers and retail partners.
Infinite Solutions started off as a security camera installation business that rapidly evolved to provide a large range of other operational solutions for new and developing businesses. Created additional revenue streams by encouraging sales teams to cross sell outdoor signage, print work, and advertisements. Signed over 30 high profile clients which included 7S Group, RBC, and Chartered Accountants of Ontario.
• Increased productivity from the first month and doubled revenue in two years.
• Utilized virtual infrastructure to maintain a Gross Profit Margin of 92.1%, Net Profit Margin of 71.4%, and 300% Sales Growth between our first two years.
Mapian is a location-based social network utility that connects you to "the here and now" of your friends, designed to work on Android and iOS mobile platforms.
Gamification is the application of game elements and digital game design techniques to non-game problems, such as business and social impact challenges. This course teaches the mechanisms of gamification, why it has such tremendous potential, and how to use it effectively.