Rajat Arora

Rajat Arora

Summary

Coupled with creativity, confidence, an inquisitive and innovative bent of mind, I would like to join the league and the team of true contributors of the industry, together with whom I will strive to give a meaningful direction to my very existence in the industry. With excellent analytical and technical abilities, "big picture" vision and an eye for quality in every step of the design and development process, I specialize in taking sites from concept through implementation with superb design skills, from beginning to end, on time, in budget. With my exposure, skills, contacts, and experience of over 5 years acquired during my career I am now keen to take up challenges in any field, which would put my abilities to test. I am seeking a position that would synergies my techno-commercial expertise and skills with the goals of the organization.

Work History

Work History
Feb 2007 - Present

Manager- User Experience and Design Team

Infoedge India Limited

Responsible for the complete User Experience and design of a new Professional networking site of the company(brijj.com), based on an in-depth business analysis of the market trends. The core areas pertain to designing prototypes, usability analysis, conversion of prototypes to highly optimized HTML’s (table-less) and in addition, hiring and managing the entire User Experience and design team for the New Business. Apart from the brijj.com I am also working upon various sections of the company’s group portals like Naukri.com, 99acres, jeevansaathi.com and also developing a new Intranet site for the User Experience and Design team which will carry all the guidelines and standards for all the products as well as the profile and descriptions of all the team members.

Work Profile:

  • User Interface Design
  • Usability Test and Analysis
  • Table-less HTML Development
  • New Product development
  • Time & Resource Optimization
  • Team Management
  • Managing Mail Triggers
  • Product Promotional Planning
  • UI Standardization

Accomplishments:

  • Individually Designed the User Interfaces and standards for the New Business.
  • Created over 150 User Interfaces within 4 months.
  • The entire portal has been designed in table less HTML’s with the maximum usage of CSS.
  • Attended a training program in “The Science and Art of Effective Web & Application Design” from Human Factors International.
  • Currently also working for the Intranet website for the User Interface and Design team which will carry the UI guidelines and standards for all the company products.
Dec 2004 - Feb 2007

Team Lead, User Interface Design Team

Bennett, Coleman & Company Limited.

In-charge of all design requirements of the internet and print initiatives which incorporate the designing of HTML prototypes, visual interfaces, presentations, print ads, promotional campaigns and interaction of web-based applications, providing guidance on design aspects, understanding client needs for the development of micro-site section for Timesjobs.com and Timesmatri.com.

Also responsible for the following:

  • User Interface Design
  • Usability study
  • Content Management
  • Product development
  • Time & Resource Optimization
  • Product promotions
  • Client Coordination
  • Mailer Management
  • Vendor Management
  • Review Work of the Design Team
  • Design of Print Ads
  • Promotional Campaigns

Accomplishments:

  • Created and designed the graphic styles and standards for web design projects.
  • Created over 100 micro sites which were completed within the allotted time frame.
  • Created a Flash Launch Module for apa.co.in, the web portal for the Army Placement Agency and inpa.co.in, the web portal for Indian Navy.
  • Created scores of Flash, gif and jpg banners and Shoskeles of various sizes.
  • Launched the design conceptualization & implementation of “Privilege Discount Club” Booklet for Timesmatri,com.
  • Part of Revamp of the renowned portals such as timesmatri.com, timesclassifieds.com now ads2book.com and timesjobs.com.
  • Individually handled a year long promotional campaigns: “Bandhan Khushiyon ka” for Timesmatri.com in association with Whirlpool.
Mar 2003 - Dec 2004

Graphics and Web Designer (Part time)

Links ‘n’ Grafix Pvt. Ltd.
  • Singularly handled the critical zones of conceptualizing & designing HTML prototypes.
  • Presentations and interaction of web-based applications.
  • Layouts for books and Brochures.
Apr 2003 - Dec 2004

Senior Faculty and Web Designer

Arena Multimedia

Imparting Training on Multimedia related issues and designing of HTML prototypes, presentations and interaction of web-based applications, providing guidance on publicity and marketing aspects.

The training sessions included the following subjects:

  • The graphics suite which included packages like Photoshop, Illustrator, Corel Draw, Quark Express and Pagemaker.
  • The Animation Package comprising of Macromedia Director, Premiere, Sound Forge.
  • The 3D and Special Effects suite which involved The 3D Studio Max, After Effects and Elastic Reality.
  • The web Package which carried HTML, Dreamweaver, Javascript and Flash.
  • Finally the project development concepts and strategies.

Accomplishments:

  • Gave a new look to their website and developed other web projects.
  • Got rewarded for an outstanding performance with a confirmation within first 4 months and a 100 percent raise in the salary.
Jan 2003 - Mar 2003

Trainee - Graphics Designer

Star News (Star India Pvt. Ltd.)

Construction of the Image library which included sourcing, collecting and recording images. Singularly created a massive database of images and photographs within a period of two months I was subsequently involved in their color correction, classification and optimization. I was also chosen to receive a special training in “After Effects”, “3D studio Max” and “video & sound editing through Avid”.

Education

Education

Arena Multimedia Specialization

Arena Multimedia

3-year diploma in“Arena Multimedia Specialization” which included Graphic design, 3D and special effects and Web Design and Animation from Arena Multimedia.

Training Program

Human Factors International
Oct 2007 - Present

Post Graduate Diploma in Instructional Design

Symboisis
1999 - 2002

Bachelor of Commerce

Sri Guru Gobind Singh College of Commerce (Delhi University)