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Summary

Website Development and Digital Marketing

Personal Profile

I have a 10+ years of Information Technology (IT) and Business Management experience in private sector with key emphasis on Digital Marketing, Website Development, Web Administration, Website Maintenance & Documentation. Also have a thorough experience in gathering and collecting requirements, analyzing, documenting & managing them throughout the project. I have been working as a freelancer for about 5 years and owned a small registered agency in the domain of Website Development and Digital Marketing.

My absolute expertise: Digital Marketing (SEO, SMO and PPC) and Wordpress Website Development.

Previous Experiences

Website Developer/Website Administrator/Digital Marketer with 10+ years of Information Technology (IT) and Business Management experience in private sector. Have a thorough experience in gathering and collecting requirements, analyzing, documenting & managing them throughout the project. Have a proven ability of know-how to combine creativity and usability from inception through production to final delivery of a document. Well versed with DDLC.

Work experience

Oct 2014till Date

Owner - Website Development and Digital Marketing

Zaak IT Solutions

Own a small Website Development and Digital Marketing agency. Also have a small team of Web Development and Digital Marketing experts. Registered agency name: Zaak IT Solutions.

Jul 2011Sep 2014

Website Developer/Digital Marketer/Content Writer

YASH Technologies Pvt. Ltd.

Project Name: SpectraEMR
Domain: Healthcare 
Developing and maintaining the Website.
Creating the requirement document, gap document, customization document and solution document in coordination with the client and development team.
As a Subject Matter Expert coordinating with the development team thus acting as a functional consultant for them.
Looking after all the marketing collaterals such as Brochures, Danglers, emailers, presentations, demo videos etc.
Creating the website content for www.spectraemr.com and updating it regularly.
Creating the wireframe for the new Patient Portal to be created.

Dotted line responsibilities - Learning and Development (Team IS):
Involved right from the setup of this department performing responsibilities such as making processes, policies and templates and starting up with it. The company had no Learning and Development department prior to this.

 Catering to the training needs of the whole organization.
 Managing and coordinating the whole process of trainings right after the request is received.
 CDP – Started the initiative Career Development Program wherein training needs of each associate in the entire organization was determined and carried forward henceforth.
 TOGAF – Another initiative started. Discussed on the Business case and requirements and decided to take on the silver membership of The Open Group for Architecture and Framework.
 SAP Certification Drive – Looked after the coordination of the entire SAP Certification Drive.

Sep 2007Jun 2011

Website Developer/Content Writer

BatchMaster Software, Inc.

Responsible for coordinating various website projects throughout all the project  phases.
Creating and updating the Project Plan and communicating with the developers, testers and the management throughout the implementation project.
Creating new templates and documents needed to be used throughout the implementation project.
Creating/Proofreading/editing the content.

Promoting the products: BatchMaster and OptiPro through SEO and Social Media.

Education

20052006

Diploma in General Management through Flexible Learning Programme

The ICFAI University (Distance Learning)[
20002004

Bachelor of Engineering (B.E.) in Computer Science

R.K.D.F. Institute of Science and Technology affiliated by Rajiv Gandhi Prodyogiki Vishwavidyalaya

Skills

Website Development

Wordpress Website Development.

Affiliate Marketing

Registered to many Affiliate marketplaces and In-house affiliate programs such as Amazon. Also, registered to a few Cost Per Action (CPA) networks, PeerFly, Adscend Media and CPAWay to be precise.

Search Engine Optimization

Expertise in both on-page and off-page SEO

Project Management

PMP Certified, with a Project Management experience of 2 years. Certificate expired.