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Portfolio Material

Interest

Video Game Industry

Technology

Social Media Measurement

The English Language

Craft Brewing

Grammar

Snowboarding

Music

Horror Make-up Effects

Food

Summary

Jesse is a college graduate from the School of Journalism and Communication at the University of Oregon earning a nationally accredited degree in public relations. He can usually be found reading about industry news online and sharing it on Twitter and Facebook.

He is currently seeking employment in Portland, Oregon.

References

Sarah Kay Hoffman

“I worked with Jesse directly on a couple major accounts where he helped in all the day-to-day tasks, researching and reporting. Jesse always got things done on time, and he always reached out to find out how he could go above and beyond. Jesse has a keen sense for researching and applying any information for a task at hand. I highly recommend Jesse, and I would hire him again in an instant.” June 2, 2012

Josh Groth

“Jesse is an absolute rock star. I have never seen anyone work so well within ambiguity before. I constantly had to assign Jesse vague tasks, or broad research assignments. Without fail, Jesse would come back with a polished report or deliverable that absolutely exceeded my expectations. There were very few times where I ever had to make changes to his work. I would often find myself forwarding along his report directly to the client. Jesse was also not afraid to step into some huge accounts, and he did it with relative ease. He worked on influencer outreach campaigns for EA and AT&Ti, content calendars for Microsoft and Time Life, worked on community management and moderation for Hasbro and conducted thorough research and reporting for CBS Television. I brought Jesse in to help out on just about every single new business pitch that we had. Jesse is the perfect addition to any team, and is a manager’s dream employee. He’s trustworthy, always produces A+ work, works great with teammates, has a great sense of humor, is a research fiend, and is just an absolute blast to work with. I honestly hope that I have an opportunity to work with him in the future, but I know his talents will deservingly be snatched up quickly.” June 4, 2012

John Mitchell

"I am pleased to provide this letter of reference for Jesse Radonski, a student in my strategic planning and case studies class at the University of Oregon School of Journalism and Communication (UO SOJC).

As an adjunct assistant professor, I have had the opportunity to evaluate Jesse on the quality of his public relations writing and planning activities. Clearly engaged, Jesse participated regularly, and more often than not, took the lead in class discussions, completing his assignments with a solid organizational approach and creativity.

I have also worked with Jesse in my role as professional advisor for the UO chapter of the Public Relations Student Society of America (PRSSA), and he has conducted public relations activities for FLUX Magazine at UO SOJC.

Beyond his writing and leadership skills, Jesse is a self-starter who is responsive and polite. I would recommend Jesse highly for a position in the field of public relations." April 28, 2010

Kate Malinoski

“Jesse Radonski is the type of person you want working with you. When everything else falls apart you can always turn to him and know he is going to have done his job, done it well, and done it without having to be pushed or motivated. He is a go-getter who never hesitates to lend a hand, ask questions, or take a risk. I recommend Jesse to anybody looking for a results-oriented worker with an enjoyable personality and great sense of humor.” April 15, 2010

Dave Vagasky

“Jesse was always on task, detail-oriented and showed an exceptional work ethic during his time as Loud Rock Format Director at KWVA. He was always reliable, fair, and honest with the work we did together. I would highly recommend him for any position he would apply for.” June 25, 2009

Maiko Hara

“Jesse was a great Loud Dir. to work with. So many college stations are swamped with CDs, follow-ups, tracking, etc. from a myriad record labels and I have a hard time getting a response, but Jesse always took the time to respond to my inquiries and made sure the artists I represented were available for DJs to play. He also sent out regular updates/playlists, which was helpful in knowing what was happening at KWVA. He's one of the people I still keep in touch with regularly, even after I was laid off from Alternative Tentacles. That says a lot since I dealt with hundreds of radio stations in my work.” May 28, 2009

Matt Singley

“Working with Jesse has truly been great for me personally, Singley + Mackie professionally and our clients in so many ways. Beyond his obvious passion for social media marketing, Jesse has incredible insight particularly with research, analytics and brand strategy. He has worked on some of our greatest campaigns with Fortune 50 clients and some of our most tactical executions with smaller companies. He is well rounded in digital marketing and would certainly be an asset to any company that is wanting to understand their current market demographics as well as potential future opportunities. Jesse is always prompt, professional...and fun. He's got a great sense of humor, which is so often needed when deadlines are tight. Jesse is one-of-a-kind (in a very good way) and I hope to work with him more in the future.” May 31, 2012

Social Media

Work experience

Oct 2011May 2012

Brand Specialist

Singley + Mackie
  • Created monthly content calendars for Electronic Arts and Time Life featuring daily posts for their Facebook and Twitter profiles
  • Received high-level experience with Facebook analytics, Twitter advertising & analytics and Simply Measured analytics including using Boolean searches and manipulation of data in Excel
  • Refined SEO on all Time Life YouTube videos and increased 3 – 4% of views in 3 months
  • Had a hugely successful "Hastag Art" campaign with Electronic Arts which generated 18.3MM impressions, 34,000 page views and 10,800 interactions with the brand
  • Increased exposure for Time Life on Twitter by reaching out to famous and influential people like rapper Chuck D of Public Enemy; pop singer, Jody Watley; actor, Matthew Modine and MSNBC reporter Chuck Todd
Feb 2004Aug 2011

Sales Associate

CD/Game Exchange
  • Used key contacts in radio industry to process wholesale orders and saved 40% in costs of product.
  • One of two employees who handled online sales and communication through Amazon with an average 99% feedback rating.
  • Created a Facebook fan page and attained over 200 “likes” in under 6 months.
Mar 2011Jun 2011

Public Relations Executive

Flux Magazine

  • Aided advertising department in procurement of paid advertising for print issue attaining 75% of new clientele and an added $400 to the print budget.
Mar 2009Jun 2010

Sponsorship Coordinator

KWVA 88.1 FM
  • Entered the position with no existing advertising clients and attained 10+ paying clients for non-profit sponsorship of KWVA.
  • Leveraged KWVA as an affordable place to advertise with aid from the radio station’s monthly newsletter, Twitter and Facebook.
Mar 2009Jun 2009

Social Media Intern

Oregon Daily Emerald

  • Cooperated with the publisher, newsroom editor, and advertising department to send out messages on appropriate social media channels such as Facebook and Twitter.
Sep 2004Mar 2009

Loud Rock Format Director

KWVA 88.1 FM
  • More than doubled existing nationwide label and promotional contacts upon entry into position.
  • Conducted phone and in-person interviews with nationwide touring band members.
  • Reviewed and charted an average of 10 music albums on a weekly basis, year-round for College Music Journal.
  • Attained personalized station IDs from famous musicians to further promote KWVA.

Resume

Education

Mar 2009Jun 2011

Bachelor of Arts

University of Oregon

  • Fully active member of the Public Relations Student Society of America during the 2010/2011 school year.

Skills

Communication
Public speaking Broadcast radio Business writing AP style    
Computer Programs
Adobe InDesign Adobe Bridge Final Cut Pro Microsoft Office iMovie Audacity Soundslides
Social Media
Twitter Facebook Facebook Brand Pages YouTube Delicious LinkedIn Wordpress Pinterest Google Docs Picasa Tumblr Slideshare Foursquare Yelp