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RACHELLE BURROW

Top Performer Business Development / Marketing Account Manager

Skills

Media Expert 

Top Performing Sales/Business Development Strategist offering a record of exceeding sales, market share goals within diversely competitive industries. Highly successful in cultivating relationships within a wide network in order to generate new sales opportunities.

Key Strengths:

Channel Creation, Development & Optimization * Staff Hiring & Training Contract Negotiations  Product Marketing & Sales * Account Management * Sales Forecasting * Budgeting * Project Management * Research & Analysis * Consulting

Work History

05/14/2018Present

Telesales Representative 

At&t Mobility DMDR, Birmingham

Assists new and existing customers with the purchase of all equipment and service offered by the Company. Provides customer assistance with promotions. Works exclusively in a Telesales environment, which may be inbound and outbound calls. Required to achieve a sales quota. Performs other duties as assigned by management.

2017-092018

Field Marketing Representative

MTI -Mobile Tech Inc

Led group training, demonstrating, and presenting features and benefits. Engage, excite and educate customers and Retail Sale Associates on wireless devices. Assisting the RSA with new creative selling techniques. Set-up in-store events for product presentations.  Complete  End of Day survey reports, tracking and communicating all activity to operations.

2017-032017-09

Samsung Experience Specialist ( Part-time)

2020 Companies

Engage, excite and educate customers and Retail Sale Associates creatively with the inspirational product. Group training, demonstrating, and presenting features and benefits. Assisting the RSA with selling.  Complete daily reports, tracking and communicating all activity to operations.

2016-102016-02

Media Account Manager- Telesales

YP  , Birmingham, AL

Schedule, organize, and prioritize work to meet customer and product deadlines; scheduling demands promptly, accurately and efficiently. Prepare account analysis and conduct customer needs assessment. Create professional sales recommendations that meet each customer's specific needs. Effectively manage, support and continually update Salesforce with all appointments, pitches and pending dollars. Perform collection activities and other related duties as needed. Over achieved on meeting assigned sales quotas and objectives.

2014-022016-02

Account Executive- Inside Sales

Alabama Media Group, Birmingham, AL

Sales and service for a diverse account base for Real Estate, Recruitment, Small Business, Auction Companies, Private Party. Created display ad design and layout., Digital Impressions on AL.com. Develop new service retail accounts. Coordinate and maintain all sales related activities

2009-052013-03

Media Account Manager-Outside Sales

AT&T-Advertising Solutions/YP

Mobile, Birmingham,  AL- Prospecting businesses for the purpose of selling our portfolio of digital advertising products through face to face contact. Conducting research and selecting appropriate tools for client presentations to sell YP's high-end suite of advertising products: digital express, YP.com, pay-per-click, video streaming, Yahoo banners/display ads, and YP connect. Visiting businesses to obtain pertinent information about the business itself, potential markets, problems faced in doing business, current advertising and results from it. Discussing the role of advertising in attracting new customers and retaining clientele. Preparing sample visuals and value proving background information, as a basis for recommending advertising programs customized to meet the needs of each business.

20082009

Brand Advocate/ National Trainer

MarketStar /Spinvox  - Raleigh, NC

Responsible for managing client-related activities. Cultivated relationships with store associates at carrier locations within a two state assigned territory(North and South Carolina) and trained Store Managers across the entire United States. Trained in-store sales associates and managers on F&B of client's products. 2 Collected and reported data in the form of electronic call reports. Coordinated all aspect of client in-store presence: sales calls, training, assisted-selling, and special event schedule planning. Worked with over 200 stores-Managed 250 sales representatives in 10 Western states. Implemented training course for new recruits-speeding profitability.

20072008

General Manager-Wireless Device Support Center

Flextronics- Birmingham, AL

Responsible for all store or on-site operation activities (staff scheduling/coverage, on the job training and development, administration/reporting. Provided customer service and customer problem resolution, including customer education and demonstration of cellular phones and equipment. Programmed, conducted troubleshooting, tests, and makes minor repairs to cellular equipment. Responsible for timely and accurate completion of all shop paperwork and reports. Extensive use of general software applications. 

20042007

Assistant Sales Manager/Trainer

Sprint/Nextel- Birmingham, AL

Led sales team in inside sales, outside events, and outbound marketing. Approved store budget, timely reporting of sales and inventory, time pool reporting, monitored adherence to customer and credit adjustment policies, and ensured that all applicable store inventories were received and secured. Responsible for handling store merchandise, floor stocking levels, displays and reporting. Maintained store appearance, assisted with budget and expense management, and staff recruiting, training, and scheduling.

Education

2014-08Present

BS in Child / Youth Studies 

Samford University - Birmingham, AL  

Prepares you for careers with youth in a variety of setting. Learning how to work with young people from every walk of life, with an emphasis on urban youth and those from diverse communities

01-201008-2011

BS in Human Service- (Degree was not completed) 

University of Phoenix - Birmingham, AL

The degree provides students with a strong foundation in human needs assessment and problem-solving as well as an internship in the field for real-world experience.  Students are prepared to provide services to those with developmental disabilities or mental illness, victims of crime, individuals and families in crisis, the elderly or those with chemical dependency.

Summary

Expert at C-level presentations, negotiations, and sales closings. MS Office Platform (Word, Excel, PowerPoint, Access, Salesforce, Google Platform

Skilled internet researcher who gathers information, reveals marketing trends and performs competitive analysis.

A strong leader who motivates others to optimize productivity; collaborates with team members to help them recognize their potential and inspire them to achieve ambitious business goals

Highlights

  • Retained and up-sold 80% of client portfolio quarterly. (YP Marketing
    Solutions/Alabama Media Group)
  • Consistently surpassed 110% of my monthly goal of $20,000k. (Alabama Media Group,, YP, AT&T)
  • Consistently exceeded weekly goal of $300 digital net by using consultative selling
    approach, follow-up calls, industry specific proposals, and being a tenacious negotiator
    and closer.  (YP Marketing Solutions, AT&T )
  •  Implemented aggressive sales campaigns by gathering market trends and utilizing
    product knowledge which resulted in 10% increase in monthly sales. (YP Marketing
    Solutions, Alabama Media Group, AT&T Mobility )    
  •  Was able to consistently up-sell current customers that were not taking advantage of both
    print and digital packages by no less than 30% increase on monthly advertising dollars.
    (YP Marketing Solutions)
  •  Consistently exceeded 300 cold and follow-up calls weekly, earning recognition as one of
    the top reps based on call volume. (YP Marketing Solutions)
  • Presented viable sales tactics to renewal advertisers, resulting in a 5% decrease in
    monthly cancellations. (YP Marketing Solutions)
  • Being a persuasive communicator I was able to convince a small business owner that
    could not see the value in advertising and who had also had an unfortunate exchange with
    a sales representative prior to sign a new advertising contract resulting in a 150k annually.