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Summary

I have a 9 years’ worth of experience in the garments and leather industry. I have worked as a merchandiser for both garments and leather goods and accessories and have specialized in the field. Most recently I have been working as a Product Manager at KAPRAY a newly launched local brand, focusing on accessories and leather goods. In the past I have been associated with companies such as Nova Leather, Pak Leather, Hafeez Tannery, Max Co., Leather Up and The Dressing Room 2. 

Work experience

Jan 2015Present

Product Manager

KAPRAY
Product Manager(Leather Accessories Dept.) at (9 months) Stay updated with fashion trends and product directions.-Product, competitor and sales analysis.- Create brief for the selection & approval from Management.-Supervise the product development process from the beginning to the transfer to the Sales department-Presentationofthe product at internal sales meetings.-Participate in important events-Collaborate with design, development, procurement, marketing, communications, distribution.
Aug 2014Dec 2014

Merchandiser

Designer(Handbags & Small Goods)
Merchandiser & Technical at The 2 (5 months) Analyze current fashion trends and predict upcoming trends.-Submission of Proto Samples, P. P. Samples and Top Samples.-Making Collection season wise, also doing Sampling.-Follow-up of production and check the quality of production.-Making‘ Production File.
Sep 2013Aug 2014

Fashion Merchandiser

LEATHER UP LTD
Fashion Merchandiser(Handbags & Small Goods) at. (1 year) Handled independent accounts.-Designing and develop the latest trends; worked as the technologists to ensure that leather and design details satisfies high quality standards.-Analyze current fashion trends and predict upcoming trends.-Current fashion trends.-Possible future trends.-Submission of Proto Samples, P. P. Samples and Top Samples.-Making Trip Sheets, also doing Sampling.-Trim ordering for production.- Follow-up of production.-Making‘ Production File.-Costing, sourcing & purchasing of fabric, accessories & Zari material.-Prepare merchandise for trades show and meet and greet customers.-Co-ordination with Page1 Design Department for production development.-Handled different types of Embroideries.-Dips, Shade Bands, Fit and Pre-Production Samples and Preparation of Production File, etc.-Looked after the production status of the projects handled.-Dealing with suppliers.
May 2013Aug 2013

Fashion Merchandiser

MUHAMMED ASHRAF & SONS
Fashion Merchandiser(Handbags & Small Goods) at (4 months) Handled independent accounts.-Lead design team to capture and develop the latest trends; worked as the technologists to ensure that leather and design details satisfies high quality standards.-Submission of Proto Samples, P. P. Samples and Top Samples.-Making Trip Sheets, also doing Sampling.-Trim ordering for production.-Follow-up of production.-Making‘ Production File.-Costing, sourcing & purchasing of fabric, accessories & Zari material.-Prepare merchandise for trades show and meet and greet customers.-Co-ordination with Design Department for production development.-Handled different types of Embroideries.-Handled‘ AMC Account'. Submission and approval of Lab.-Dips, Shade Bands, Fit and Pre-Production Samples and Preparation of Production File, etc.-Looked after the production status of the.-Dealing with suppliers.
Feb 2011Apr 2013

Fashion Merchandiser

MAXCO PVT
Fashion Merchandiser(Handbags & Small Goods) at) LTD(Italian Based Company). (2 years 3 months) Analyze current fashion trends and predict upcoming trends.-Currentfashion trends.-Possible future trends.-Take customer feedback from time to time to better understand their preferences.-Research on fashion trends and happenings through journals, magazines, blogs, fashion shows, etc.-Build and manage relationships with fashion designers, fashion writers, customers, etc.-Attend fashion shows and events and various social gathering to source products and to build relationships.
Feb 2009Jan 2011

Merchandiser

Hafiz Tannery
Merchandiser(Handbags & Small Goods) at (2 years) Communicate with retailers and buyers regarding the product, i.e. prices, quantity, warranty, etc.-Ensuring that the products are sent to its designated place.-Checking the products before the delivering to its designated stores.-Planning and giving price tags on each product depending on the quantity, sales, deals and demand.-Make time to time check on the stock products.-Ensuring the quality of the product, its status, appearance before sending to clients.-Checking and analyzing the sales of the product-Making deals with buyers and prospect buyers.-Keeping important documents regarding the product such as receipts, order etc. Giving orders to the delivery crew.-Managing and training new staff.
Sep 2007Jan 2009

Merchandiser

Pak Leather Crafts Ltd
Merchandiser at (1 year 5 months) Communicate with retailers and buyers regarding the product, i.e. prices, quantity, warranty, etc.-Ensuring that the products are sent to its designatedplace.-Checking the products before the delivering to its designated stores.-Planning and giving price tags on each product depending on the quantity, sales, deals and demand.-Make time to time check on the stock products.-Ensuring the quality of the product, its status, Page2 appearance before sending to clients.-Checking and analyzing the sales of the product-Making deals with buyers and prospect buyers.-Keeping important documents regarding the product such as receipts, order etc. Giving orders to the delivery crew.-Managing and training new staff..
Feb 2004Sep 2007

Asst Merchandiser

NOVA LEATHERS PVT LTD
Asst Merchandiser at. (3 years 8 months) Provide weekly summary of key performance indicators within departments of responsibility and the wider business, relating to sales, stock, profit, and markdown versus budget and last year-Key contact for all analysis relating to departments of responsibility and the wider business-Maintain Weekly Stock Sales and Intake forecasts-Manage intake flow into business to hit monthly forecasts, drive sales and minimise risks and communicate to DC for short term work flow planning and longer term budgeting-Work with the Allocators to control inventory levels, allocations and replenishment to branches as required-Key contact for stores and e shop on inventory availability queries-Provide analysis and summary of Markdown and Promotional activity for departments of responsibility and wider business-Interact with other teams to improve seasonal performance and drive best practices-Conduct detailed ad-hoc analysis when required on specific products/product groups-Key contact for merchandise reporting and all aspects of merchandising processes and system use Skills & Expertise Apparel Fashion Textiles Leather Merchandising Wovens Denim Handbags Textile Industry Trend Fashion Design Dyeing Target Costing

Education

20072009

B.A

KU

International Relation

20002002

Matriculation

Science 

Portfolio

My work with Italian Brand REHARD