Summary

I have a 9 years’ worth of experience in the garments and leather industry. I have worked as a merchandiser for both garments and leather goods and accessories and have specialized in the field. Most recently I have been working as a Product Manager at KAPRAY a newly launched local brand, focusing on accessories and leather goods. In the past I have been associated with companies such as Nova Leather, Pak Leather, Hafeez Tannery, Max Co., Leather Up and The Dressing Room 2. 

Work History

Work History
Jan 2015 - Present

Product Manager

KAPRAY
Product Manager(Leather Accessories Dept.) at (9 months) Stay updated with fashion trends and product directions.-Product, competitor and sales analysis.- Create brief for the selection & approval from Management.-Supervise the product development process from the beginning to the transfer to the Sales department-Presentationofthe product at internal sales meetings.-Participate in important events-Collaborate with design, development, procurement, marketing, communications, distribution.
Aug 2014 - Dec 2014

Merchandiser

Designer(Handbags & Small Goods)
Merchandiser & Technical at The 2 (5 months) Analyze current fashion trends and predict upcoming trends.-Submission of Proto Samples, P. P. Samples and Top Samples.-Making Collection season wise, also doing Sampling.-Follow-up of production and check the quality of production.-Making‘ Production File.
Sep 2013 - Aug 2014

Fashion Merchandiser

LEATHER UP LTD
Fashion Merchandiser(Handbags & Small Goods) at. (1 year) Handled independent accounts.-Designing and develop the latest trends; worked as the technologists to ensure that leather and design details satisfies high quality standards.-Analyze current fashion trends and predict upcoming trends.-Current fashion trends.-Possible future trends.-Submission of Proto Samples, P. P. Samples and Top Samples.-Making Trip Sheets, also doing Sampling.-Trim ordering for production.- Follow-up of production.-Making‘ Production File.-Costing, sourcing & purchasing of fabric, accessories & Zari material.-Prepare merchandise for trades show and meet and greet customers.-Co-ordination with Page1 Design Department for production development.-Handled different types of Embroideries.-Dips, Shade Bands, Fit and Pre-Production Samples and Preparation of Production File, etc.-Looked after the production status of the projects handled.-Dealing with suppliers.
May 2013 - Aug 2013

Fashion Merchandiser

MUHAMMED ASHRAF & SONS
Fashion Merchandiser(Handbags & Small Goods) at (4 months) Handled independent accounts.-Lead design team to capture and develop the latest trends; worked as the technologists to ensure that leather and design details satisfies high quality standards.-Submission of Proto Samples, P. P. Samples and Top Samples.-Making Trip Sheets, also doing Sampling.-Trim ordering for production.-Follow-up of production.-Making‘ Production File.-Costing, sourcing & purchasing of fabric, accessories & Zari material.-Prepare merchandise for trades show and meet and greet customers.-Co-ordination with Design Department for production development.-Handled different types of Embroideries.-Handled‘ AMC Account'. Submission and approval of Lab.-Dips, Shade Bands, Fit and Pre-Production Samples and Preparation of Production File, etc.-Looked after the production status of the.-Dealing with suppliers.
Feb 2011 - Apr 2013

Fashion Merchandiser

MAXCO PVT
Fashion Merchandiser(Handbags & Small Goods) at) LTD(Italian Based Company). (2 years 3 months) Analyze current fashion trends and predict upcoming trends.-Currentfashion trends.-Possible future trends.-Take customer feedback from time to time to better understand their preferences.-Research on fashion trends and happenings through journals, magazines, blogs, fashion shows, etc.-Build and manage relationships with fashion designers, fashion writers, customers, etc.-Attend fashion shows and events and various social gathering to source products and to build relationships.
Feb 2009 - Jan 2011

Merchandiser

Hafiz Tannery
Merchandiser(Handbags & Small Goods) at (2 years) Communicate with retailers and buyers regarding the product, i.e. prices, quantity, warranty, etc.-Ensuring that the products are sent to its designated place.-Checking the products before the delivering to its designated stores.-Planning and giving price tags on each product depending on the quantity, sales, deals and demand.-Make time to time check on the stock products.-Ensuring the quality of the product, its status, appearance before sending to clients.-Checking and analyzing the sales of the product-Making deals with buyers and prospect buyers.-Keeping important documents regarding the product such as receipts, order etc. Giving orders to the delivery crew.-Managing and training new staff.
Sep 2007 - Jan 2009

Merchandiser

Pak Leather Crafts Ltd
Merchandiser at (1 year 5 months) Communicate with retailers and buyers regarding the product, i.e. prices, quantity, warranty, etc.-Ensuring that the products are sent to its designatedplace.-Checking the products before the delivering to its designated stores.-Planning and giving price tags on each product depending on the quantity, sales, deals and demand.-Make time to time check on the stock products.-Ensuring the quality of the product, its status, Page2 appearance before sending to clients.-Checking and analyzing the sales of the product-Making deals with buyers and prospect buyers.-Keeping important documents regarding the product such as receipts, order etc. Giving orders to the delivery crew.-Managing and training new staff..
Feb 2004 - Sep 2007

Asst Merchandiser

NOVA LEATHERS PVT LTD
Asst Merchandiser at. (3 years 8 months) Provide weekly summary of key performance indicators within departments of responsibility and the wider business, relating to sales, stock, profit, and markdown versus budget and last year-Key contact for all analysis relating to departments of responsibility and the wider business-Maintain Weekly Stock Sales and Intake forecasts-Manage intake flow into business to hit monthly forecasts, drive sales and minimise risks and communicate to DC for short term work flow planning and longer term budgeting-Work with the Allocators to control inventory levels, allocations and replenishment to branches as required-Key contact for stores and e shop on inventory availability queries-Provide analysis and summary of Markdown and Promotional activity for departments of responsibility and wider business-Interact with other teams to improve seasonal performance and drive best practices-Conduct detailed ad-hoc analysis when required on specific products/product groups-Key contact for merchandise reporting and all aspects of merchandising processes and system use Skills & Expertise Apparel Fashion Textiles Leather Merchandising Wovens Denim Handbags Textile Industry Trend Fashion Design Dyeing Target Costing

Education

Education
2007 - 2009

B.A

KU

International Relation

2000 - 2002

Matriculation

Science 

Portfolio