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Summary

A motived marketer with 2 years of working experience in the FMCG and Education industries as an intern. Currently pursuing a Master of Science in Integrated Marketing at New York University, curriculum covering social media, branding and marketing analytics. With my economic undergraduate background, I also have strong data analytic skills. 

Work experience

May 2015Jul 2015

Marketing Intern

Elite K12 Education Group, Ningbo
  • Responsible for running wechat platform of HD Ningbo School
  • Assisted in organizing information sessions and fund raising events
Jun 2014Jul 2015

Vice President

STUDENTS' UNION OF NOTTINGHAM UNIVERSITY, CHINA
  • Set up the first campaign team for the organization
  • In charge of running all social media for Students' Union
  • Leading a ten-staff team successfully organized 2015 International Students Summit with over 150 delegates and professionals worldwide attended
Jul 2014Aug 2014

PR Intern

L'oreal Yves Saint Laurent BEAUTÉ, Shanghai
  • Planned and organized YSL PR Event in Beijing on Sept. 9th-10th, 2014
  • Prepared media materials for YSL campaigns
  • Prepared the PR clippings for L'OREAL CHINA annual report

Education

Sep 2015Jun 2017

Master of Science in Integrated Marketing

New York University, US

Curriculum includes Integrated Marketing, Finance for marketing and Campaign

Sep 2011Jul 2015

Bachelor of Science in International Economics and Trade (GPA 3.55/4)

University of Nottingham, China
  • Scholarship: Nottingham Academic Head Scholarship, Top 20%                            
  • Awards:

   Nottingham Outstanding Student Leader, Topic 5%                                                            

   Nottingham Outstanding Graduate, Topic 5%                                                                        

Feb 2014Jun 2014

Exchange Program

University of Queensland, Australia

Skills

IT skills

Master Microsoft Office, Adobe Photoshop and Pixelmator. 

Marketing analytics

Proficient in Excel, STATA, Eviews

Digital marketing

Junior in running facebook, twitter and snapchat.