Glenn Cooper

Glenn Cooper


Public relations, communications and marketing professional with 15 years experience in media relations, campaign management, internal communications, sponsorships and corporate social responsibility. A strategic planner with a hands-on, roll up the sleeves approach to project management.

Currently seeking a public relations, communications or marketing management role with a company that embraces and lives their brand.

Work experience

Work experience
Jun 2008 - Present

Senior Manager, Public Relations

Aviva Canada Inc.

Canada’s second largest home, auto, specialty and business insurance group and division of the world’s sixth-largest insurance company.

Senior Manager, Public Relations - MANDATE

  • Create and manage company’s annual public relations plan including media relations strategies, PR agency management, budget control, story and press release development.
  • Act as company’s main spokesperson, day-to-day media contact and executive liaison for media interviews. Also provide interview coaching and direction as required.
  • Management of CPRS award winning media relations campaign for Aviva Community Fund.
  • Build and develop relationships with member of the press, including insurance trade media.
  • Develop and deliver the company’s social media content strategy.
  • Responsible for company’s corporate responsibility mandate, including management of Senior Consultant, CR.
Apr 2007 - Jun 2008

Manager, Corporate and Marketing Communications

Cardinal Health Canada

Canadian arm of US based global healthcare supplier with a focus on distribution and specialized services, as well as product technology and development.

Manager, Corporate & Marketing Communications - MANDATE

  • Lead internal communicator and writer for over 700 staff; including multiple locations of both networked and non-networked employees. Owner and driver of all internal communication strategies, policies and processes, as well as sole communication counsel to the executive team.
  • Management of Marketing Services; leading a team that provides brand leadership, graphic design, advertising, website and project management services to over 100 sales and supplier relations professionals.
  • Organization of all major tradeshow participation and special events, including budget management, vendor relationships and the development of an internal website for the service of local needs.
  • Lead writer and editorial resource, responsible for establishing company-wide standards.
  • Liaise with US counterparts on branding, communication and legal trademark initiatives.
Apr 1996 - Jan 2007

Director of Communications

Altamira Investment Services

A dynamic Canadian financial solutions provider with a traditional focus on the direct to consumer market. As a subsidiary of National Bank, combined with its own entrepreneurial background, Altamira enjoyed a highly recognizable brand status in both the financial industry and Canadian marketplace.


Member of Altamira’s Executive Committee and leader of three-member team (Public Relations Manager, Communication Manager and Coordinator).

  • Owner of company’s communication strategy including public relations plan, internal communications and employee motivation, sponsorship platforms and charitable foundation.
  • As national media contact for Altamira, build and maintain extensive network with members of the business press, develop and implement public relations strategies and manage in-house television studio.
  • Project leader for participation in all major trade shows, including booth design, product placement, speaker platforms, seminar scheduling and staff training.
  • Develop and manage company’s social media strategy, engaging existing and potential clients through creation and development of Altamira Broadcast Centre and associated e-marketing campaigns.
  • Driver of all sponsorship activities and special events, including Altamira Summer Arts- an annual series of nine performances in collaboration with the Canadian Opera Company, National Ballet of Canada and Toronto Symphony Orchestra.
  • Develop internal communications strategy, manage quarterly employee updates, company intranet site, leadership awards, tenure recognition programs, employee appreciation events, annual internal video and employee surveys.
  • Production management of numerous client marketing initiatives and collateral support pieces.
  • Management of Altamira’s philanthropic activities and Vice Chairperson of the Altamira Foundation’s Board of Directors.



Sep 2004 - Sep 2004


Queen's University
Sep 1992 - Jun 1996


Durham College