Work History

Work History
Apr 2009 - Present

Senior Executive Marketing

ValueLabs
  •  Redesign, refocus and re-launch of corporate website
  •  Analyze with Google analytics
  •  Website SEO, Google ads, content management
  •  Write, design and track e-mail marketing programs
  •  Social Media administrator: SlideShare, LinkedIn
  •  Design, write and publish marketing collateral like brochures, presentations, whitepapers etc.
  •  Plan, manage and track industry events
  •  Internal branding via newsletters, events etc.
  •  Market research and analysis
  •  Develop RFPs, RFQs and RFIs
  •  CRM: Strategy, implementation and rollout
Sep 2007 - Jan 2009

Assistant Manager Marketing

QuantumLink Communications
  • Brand management and product launch
  • Redesign, refocus and re-launch of three websites
  • Analyze with Google analytics
  • Website content management, SEO, blog management
  • Design, write and publish marketing collateral like brochures, flyers, data sheets, emails, newsletters
  • Email and Mobile marketing: Created bi-weekly mailers and mobile message campaigns
  • Plan, manage and track industry events
  • Public relations and media relations
  • Channel management: Strategy and implementation
  • Market research and analysis: Online surveys, competitor analysis
  • Create marketing plan : Manage and plan budgets
Feb 2007 - Sep 2007

Assistant Manager Business Development

Ever Media Pvt. Ltd (acquired by UTV)
  • Handled technology event and online advertisement sales
  • Supervised the sales force in the Mumbai area
  • Penetrated numerous profitable accounts with major technology companies
  • Established business network with top technology firms
  • Qualified leads; assessed needs and recommended solutions; negotiated and finalized pricing
  • Maintained detailed database of prospects and customers; documented sales calls to facilitate sales calls
  • Achieved sales targets and was given additional role of key account manager
  • Sourced and generated leads through assertive cold calling and email campaigns
  • Championed creative marketing initiatives including seminars, new events like webinars etc.
  • Account manager for all acquired accounts
Oct 2006 - Jan 2007

Business Dvelopment Executive

Teamlease
  • Handled temporary staffing sales
  • Established business network with top FMCG, retail and hospitality firms
  • Account manager for all acquired accounts
  • Qualified leads; assessed needs and recommended solutions; negotiated and finalized pricing
  • Maintained detailed database of prospects and customers; documented sales calls to facilitate sales calls
  • Sourced and generated leads through assertive cold calling and email campaigns
  • Acquired over 16 clients in a span of 3 months with total revenues of INR 1 million
  • Over achieved sales targets

Education

Education
Sep 2004 - Sep 2006

MBA

Welingkar Institute

Completed International MBA with dual qualification from Welingkar in Mumbai and Hamamatsu University in Japan.

The year spent in Japan was part study and part internships in Toyota supplier companies to learn about how Japanese business works.

Skills

Skills

CSS

HTML

Joomla

Digital Marketing

MS Windows

Summary

A goal-oriented marketer with over 4 years of experience, with a genuine talent in being able to analyze, interpret and strategize marketing and communication strategies. Exposure and implementation experience in:

  • Digital Marketing
  • Social media marketing
  • Website development & management
  • SEO
  • Graphic design and photo manipulation
  • Collateral development
  • Email marketing
  • Campaign management
  • Marketing communications
  • Advertising
  • Event marketing and management
  • Market research and analysis
  • Branding
  • Marketing strategy
  • Product launch
  • Team management
  • Project management

Interest

  • Reading
  • Music
  • Trekking
  • Fishing
  • Backpacking