Greg Cesario

Greg Cesario

Interest

As a former professional golfer, I still enjoy and compete in various professional events such as US Open, Pro-Am's, State Opens, and charity events.  I also enjoy physical conditioning and golf specific training.  I am an avid musician (piano) and love music.  I have become a computer technical expert and love apply the latest and greatest technology to my life including digital video editing.

Summary

Product and Player Manager with over 25 years of golf related experience. A dependable, hard working, enthusiastic, and creative team player who cultivates strong working relationships and instills customer loyalty. Expertise includes a strong golf club product knowledge, excellent oral and written communication skills, ability to motivate others and work with sales team on product initiatives and programs

Work History

Work History
2000 - 2009

Player and Product Promotion Manager

Acushnet Company / Titleist Golf

Implemented and managed PGA of America Players staff. Responsible for seeding and launch efforts of new products into market through player promotions, creating market demand with pyramid of influence. Provided player product testing and fitting services across 41 sections in US

  • Successfully launched national PGA Staff Players Division signing the top 100 playing club professionals in the country
  • Helped achieve #1 equipment counts in all product categories at sectional and national club professional championships
  • Led and developed "tour department” fitting skills and service for staff players utilizing club fitting facilities, Titleist Performance Institute, and Scotty Cameron Putter Studio resulting in 8 of last 10 Professional National Championship (PNC) champions
  • Provided critical golf club design and performance feedback to research and development teams resulting in new iron design improvements. Currently #1 played iron design on PGA Tour
  • Utilized and provided Titleist Performance Institute (TPI) golf specific fitness and golf swing bio-mechanic training for staff professionals
1997 - 2000

Product Sales Manager

Acushnet Company / Titleist Golf

Managed 120 sales representatives with product training, education and sales initiatives. Provided and designed field sales representative support for golf club product line

  • Conducted in field product training, account relationship management, and VIP club fitting services resulting in 16 % market share growth rate totals for irons, metals, wedges, and putters
  • Provided feedback and consultation on new product developments to marketing and research & development teams
  • Conducted custom fitting training for over 25 custom club accounts and presented product design and performance information with fitting seminars
  • Helped design wedge fitting methodology for custom fitting department
1995 - 1997

Sales Representative

Acushnet Company - Titleist Golf

Directly responsible for golf clubs sales and servicing of over 300 accounts in San Diego, Palm Springs, Riverside, and Orange County, CA. Product line included golf clubs, golf bags, and accessories

  • Increased sales volume in golf club line 31% in 2 years. Increased sales volume in bags and accessories line 56% in 2 years
  • Trained and educated all custom fitting accounts growing custom club business over 49%
  • Responsible for staff players’ equipment needs, creating #1 Titleist staff representation in Southern California
  • Provided critical club feedback to engineers in golf club design departments
1992 - 1995

PGA Tour Playing Representative

http://www.aldilagolf.com

Responsible for PGA Tour and Nike Tour shaft promotions and fittings.

  • Increased PGA Tour player usage to claim #1 shaft usage on PGA and Nike Tours
  • Provided critical shaft performance feedback to research and development departments
  • Played 24 PGA Tour events representing Aldila
1994 - 1995

Nike Tour player

Nike Tour

Qualified and competed for the 1994 playinf season through the PGA Tour Qualifying tournament finishing T45th.  Competed in 28 Nike Tour events.  Made 12 cuts. Ranked # 89 in total earnings.  Best finish was T4th in Virginia Dominion Classic.

1992 - 1993

PGA Tour member

PGA Tour

Qualified and competed on PGA Tour for 1993 playing season through PGA Tour qualifying tournament finishing T33rd.  Competed in 25 PGA Tour events.  Made 9 cuts.  Ranked #9 in total putts per round.  Ranked #39 in sand saves.  Ranked #227 in total earnings. Best finish was T35th in Sprint International at Castle Pines, CO.

1987 - 1993

Professional Golfer

Competed on various professional golf tours domestically and internationally:

  • Asian Tour (1988)
  • South African PGA Tour (1989)
  • Golden State Tour (1988-1992)
  • TC Jordan Golf Tour (1989)
1978 - 1991

club builder, club fitter, sales

Marios Golf Shop

  • Learned the finer details of golf club design, repair and assembly from world renowned clubmaker and golf club designer, Mario Cesario (father)
  • Sales associate specializing in equipment components
  • Club repair, club fitting and instruction

Education

Education
Aug 1982 - Dec 1987

BA - Organizational Communications

Arizona State University

Skills

Skills

Golf Instruction

Golf Club Building and Repair

Trackman Golf Launch Monitor and Club Fitting

Utilized Titleist Performance Monitor and Trackman Launch Monitors with fitting the best PGA players in the country.  Experienced in launch condition analysis and fitting application.

MS Word, MS Powerpoint, MS Excel, Lotus Notes,

Certifications

Certifications

Major Accomplishments

various awards and accomplishments