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Priyanka Vishwakarma

6 years experience as accomplished marketer in Digital Marketing and Branding


To develop and implement the various knowledge and skills learned during the years of qualification and experience, to emerge as an unique and renowned part of organization. Digital Marketing and brand management being an interest pathway for me, I want to achieve more & more in depth practical knowledge & expertise to grow into a successful future.

Specialties: Pay Per C, Search Engine Optimization, backlinking/linkbuilding, market research, data analysis, digital marketing, social media marketing, documentation, coordination, branding, customer relationship, customer retention, marketing, advertising, etc.

Work experience

Jan 2012Present

Senior Online Marketing Executive

Automation Anywhere Software Pvt Ltd.
  • Managing A to Z lead generation for all the products from planning to execution to evaluation.
  • Managing various Cost-Per-Click Campaigns for the company and other online marketing activities.
  • Analyze large amounts of marketing data, distill into actionable items and implement.
  • Administer, maintain, optimize and report on Google AdWords campaigns.
  • Create and implement campaigns to drive qualified leads generation and maximize conversions.
  • Conduct ongoing research to identify focus keywords and phrases.
  • Develop recommendations on how to support the growth of the business based on KPIs.
  • In Depth use and knowledge of various analytical tools like Google Analytics, MOZ and others.
  • Back linking, link building, updating directory, social media marketing, Blogs & Forums comments.
  • Power packed with excellent analytical, inter-personal, and communication skills.
  • Market Research
  • Email Marketing
  • Award Nominations, PR activities & Research suggestions and ideas
  • Brainstorming on every new concept thought and initiated within the organisations like to increase the social media following, corporate thing/gifts for the user meet etc.
  • Worked for CSR activities in the organization and taking the same to local media in Vadodara. Apart from this, worked on other go green creative designing of like reduce carbon footprint, clean water, reduce pollution etc.
Dec 2009Jan 2012

Corporate Communication and Coordination Executive

Jhaveri Securities Ltd

Branding (JeTrade)

  • Proactively Participation in branding activity.
  • Provide content for various branding material and acting as a publishing desk.
  • Proofing various materials before final execution.
  • Internal communication among the department and getting the work done.
  • Preparing and proofing various presentations for different functions.

Corporate communication

  • Communicate with various vendors and service providers to execute various branding as well as other activity.
  • Maintaining the standard of business communication for external communication.

Digital marketing

  • Participation in the development of website, and now in maintenance phase.
  • Constantly communicate with vendor of website and act as a servicing executive.
  • Updating website daily and weekly with article, leader speaks, polls and other.
  • Email marketing- promote and aware JeTrade, branding of JeTrade in market by way of email marketing, developing strategies of the same and executing.


  • Preparing various policies and procedures, forms, faq's, PO etc as commanded and requirement of the system, verifying the same as per market competency, compliance & legal from the respective HOD and finalizing the same.
  • Participation in activity of trademark registration which is actually knowledgeable.


  • Acting as a coordinator for JeTrade office for various activities and coordination as and when required.
  • Also, in between the software team & designing team to make flawless development and smoothing up the working pattern.
Jun 2008Dec 2009

Executive Operation

Angel Broking Ltd.
  • Initially Handled Terminal for execution of offline trading of online client.
  • Handling admin and looking after RMS.
  • Solving client query of local as well as NRI via the mode of messenger, call and email.
  • Looking and maintenance after the Online B2C and B2B client.
  • Communicating and coordinating with HO for solving client query
  • Preparation and Documentation of forms of B2B clients



M.B.A - Marketing




B.Sc - Home Science

M.S. University