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Pravena Baskaran

Curriculum Vitae


Emphasis: Public Relations, Print and Travel Journalism

To challenge myself in these fields and contribute to the company's objectives and help attain their goals.


Aug 2012Dec 2015

Bachelor of Arts (HONS) in Broadcasting and Journalism

Lim Kok Wing University of Creative Technology

Foundation In Arts (FIA)

Sunway University College 

Sijil Pelajaran Malaysia(SPM)



Jun 2015Aug 2015

Journalism Intern

Her World Magazine

Contributed to the magazine's website by writing articles, proofread and help garner audience. Managed to successfully complete assignments from existing Lifestyle, Special Projects and Travel writers and in return having articles published. Given opportunity to interview local celebrities and other talents which allowed room to grow. Helped assist fellow fashion stylist and gain knowledge in loaning and photo shoot preparations.

Mar 2015May 2015

Freelance Creative Writer


Creative writer for Trihamsa, a startup brand that sells contemporary Indian garments and jewellery.


  • Excellent Communication skills
  • Fluency in English and Bahasa Malaysia
  • Ability to write interesting articles for target niche audiences
  • Ability to write under pressure, whilst achieving high quality and accuracy
  • Knowledge of writing about a range of topics including;  lifestyle, travel,  health and fitness, education, relationships, fashion and culture
  • Adequate knowledge of both print and broadcast new media
  • Added knowledge in Fashion styling
  • Research skills
  • Great attention to detail
  • Keen interest in people, facts and events
  • Proficiency in MS Office tools and several Adobe software; Photoshop, Illustrator, Dreamweaver and InDesign
Key Competencies and Skills
  • Writing/Research
  • Copy writing
  • Feature writing
  • Keyboard skills
  • Interviewing
  • Proofreading
  • Public Relations
  • Social Media
  • Presentations
  • Networking


Name: Soloman Daniel

Company: KLC Holdings SDN BHD

Position: CEO

Contact Number:+6 019 889 3617

Name: Eena Houzyama

Company: Blu Inc Media

Position: Editor at Her World Malaysia

Contact Number: +6 012 669 0549