Dart Realty (Cayman) Ltd. – Grand Cayman, BWI
Business Consultant – Real Estate Marketing
Twenty year old Cayman-based real estate development company with 500 acre US$1B mixed-use development of retail, office and residential offerings.Six month temporary assignment to align company’s marketing, advertising, public relations and events departments with newly established strategic objectives.Charged with managing twelve person department.Participated at executive level with setting overall direction for marketing, advertising, public relations and events initiatives.
- Restructured marketing department to act as in-house agency for three operating divisions.
- Led development of cohesive annual marketing plan.
- Supervised deployment of new property website and social media platform.
- Managed events team which produces more than 100 special events (private and public) per annum.
- Coordinated special market research to more clearly define target audience and methods to reach them.
- Key member of team tasked with introduction to employees of new Values, Culture and Philosophy campaign.