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Management issues - documentaries, reviews HBR, etc


Nature documentaries (National Geographic)


Career mainly in construction related industries, business to business, however looking for a change in industry and seeking an opportunity where my entrepreneurial skills can be utilised to the maximum. Thrive in a total autonomus environment, take corporate initiatives as my own.


Aiming to be a Regional Director for a Multi National organisation for Asia Pacific within the next 5 years

Work experience

Jan 2008Present

Regional Marketing Manager

Hilti Asia Ltd
  • Formulation, implementation and tracking of company’s Product Leadership Strategy in key product lines for the Region. Established KPIs and benchmarking in order to track progress
  • Improving product mix due to heavy reliance on a few key products (high risk)
  • Regional trainer for “Marketing at Hilti” and functional responsibility of local 13 marketing managers
  • Main interface between all business units and all market organisations in the Region
  • Channel sales strategy implementation – maximising multi-channel sales efficiency
May 2005Dec 2007

Global Product Manager

Hilti AG
  • New Product Development (market research, QFD, Customer Acceptance Tests) and worldwide product launches
  • Business Development, strategic portfolio developmentand product life-cycle management
  • Coaching local product managers in product knowledge, business plan execution
  • Direct negotiations together with procurement staff and component suppliers
Mar 2002Apr 2005

Senior Product Manager

Hilti Italia S.p.A
  • Product launches and product life-cycle management of portfolio

  • Training of new sales force in product competency and sales techniques

  • Annual budget and target setting, consequently business plan implementation

Nov 1999Feb 2002

Business Analyst

Tenaris S.p.A
  • Market research in the construction and procurement of the petrochemical/power generation sector

  • Analysis of plant investments by engineering companies/end-users

  • Creation and administration of Project Tracking System Database

  • Support in company’s B2B portal creation and administration responsibility

Nov 1996Aug 1998

Project Engineer

Triconics (M) SDN BHD
  • Project manager of fixed signage system (Kuala Lumpur International Airport worth USD 3.8 million)

  • Full responsibility and administration of site office with 27 staff

  • Achieved variation claims amounting to 92% of contract value by negotiation


Sep 1998Oct 1999


Durham Business School

Total of 21 examinations, final thesis entitled “Management of Intellectual Projects”

Sep 1993Jul 1996

B Eng Hons

University of Leicester

Graduated with upper second class honours

Final project in collaboration with Rolls Royce Aero Engines Derby UK


Various Management courses
Hilti's continuous training for management courses and I am the regional trainer for Hilti Marketing
Data mining, processing, analysis everything that a marketeer needs to know in order to make decisions
I am of Indian origin and use this language to speak to my father (in order not to forget it)
My mother tongue
From Malaysia, medium of instruction in schools
My wife is Italian, although I speak to her in English, I have lived and worked in Italy for 5 years. I believe that my Italian is better than german although I have no formal qualification. Absolutely fluent and also use this language on a daily basis when conversing with my wife in public places on confidential issues
Studied German at the Goethe Institut in Kuala Lumpur, finished at MIttelstufe III level. German is the main medium of communication with head office