Throughout my professional career, I have had the opportunity to hone and refine my brand management skills by developing strategies for over 50 brands and corporate identities.  I enjoy the challenge of applying my artistic strengths in a wide variety of fields and business types, and am proficient at gathering details and integrating them into an optimal final product or product line.In every project I take on, I strive for my design work to have a practical impact such as conserving resources, optimizing efficiency, raising public or market awareness, or promoting a product.  For example, I have been charged with establishing creative services departments for three different companies, and in the process was able to reduce external vendor costs by 80-90%.  For another client I was able to save 40 man hours monthly by consolidating over 100,000 digital art assets for more than ten agencies and vendors into a streamlined image database.

Work History

Work History

Creative Services Manager

Pull'R Holdings

Conducted focus groups; Ran the marketing department including press releases, marketing strategy and campaigns; Determined color schemes and labeling for individual products and product lines- Transformed a product’s disorganized brand and decreased packaging costs by consolidating dyes into one dye system, infusing messaging into packaging imagery, and modernizing artwork- Established a strategic packaging brand that unified five smaller companies into one conglomerate while maintaining distinct individuality

Jul 2010 - Present

Graphic Specialist

Grubb & Ellis

Serve as graphic designer for the company’s corporate marketing and communications department; Build corporate collateral templates for over 100 offices nationwide- Negotiated and consulting with vendors to revamp template-based software platform- Crafted trade show materials for internal conferences and events- Mentor over 50 field graphic professionals in corporate branding standards

Jul 2008 - Feb 2009

Creative Services

Hero Nutritionals

Served as company graphic designer for marketing department; Crafted trade show materials; Influenced design, look and feel of the website; Built all collateral including fliers, advertisements, and coupons- Constructed all packaging and created artwork for a large merchandising campaign- Produced a bag for a major food retail show with distribution to over 100,000 people- Organized and consolidated all packaging files; Solicited old files from external vendors and reconstructed those files into active, working, editable files

Feb 2007 - Jul 2008

Graphic Designer, Marketing Coordinator

Sperry Van Ness

Contributed to restructuring of the website; Marketed properties through compiling email blasts and creating fliers; Generated quarterly books that included a portfolio of the company’s accomplishments- Managed sign program and saved the company over $25,000 by conducting a case study to improve the signs and their visibility, as well as to maximize efficiency in updating those signs- Assembled in-depth fliers about real estate properties and frequently updated with new information

Jun 1994 - Jun 2008

Editor, Photojournalist

United States Navy

- Published over 300 photo features and 500 publication layouts for several military publications distributing relevant information to over 400,000 members worldwide- Supervised 40 combat photographers on various detachments- Reduced travel expenses by 80% and saved over $10,000 per person in training costs by training over 100 Navy journalists in military public relations and print journalism- Honored with three navy achievement medals, three good conduct awards, and a commendation letter