Profile

Highlighted Career Achievements

Work History

Work History
Jul 2012 - Present

ASSOCIATE DIRECTOR OF SALES, NORTH INDIA

Highbrow Production Services Pvt. Ltd.
  • As the Regional Sales Director, the principal accountability is to manage the sales activity of North India to ensure maximum market penetration through the managing of multiple partner properties and aggressively growing new accounts.
  • Leading the sales for pan India market from North India.
  • Liaise and collaborate with PCO’s and Corporate client to plan and align the development of a strategic communication plan for the Conference.
  • Assess current and potential performance of accounts and best approach to manage and develop relationship in order to drive market share and optimum revenue/profit
Jan 2009 - Jul 2012

MANAGER, MARKETING

India Exposition Mart. Ltd.
  • Led the development and implementation of annual marketing plans that resulted in consistent sales increases, in a flat growth industry. This growth resulted in IEML becoming profitable in 2010-11 for the first time in over five years.
  • Drove the development and implementation of PR & media strategies that resulted in improved efficiency and accelerated sales growth and profitability.
  • Directed development of convention, exhibition, & corporate database that led to the growth of sales in the year 2011-12, 2012-13, & 2013-14.
  • Client Servicing & PR Efforts that drove incremental clients and generated queries till 2020.
  • Manage team of Assistant Managers & Executives.
  • Maintain expenses, monthly budgets, and daily sales sheets to assess sales goals and performance.
Nov 2002 - Jan 2009

MANAGER, EVENTS

Kaleidoscope
  • Led the sales and operations team to design, organize, and promote corporate events and exhibitions for the clients.
  • Managed huge number of events, conferences & exhibitions. Launched eight, successful exhibition brands.
  • Directed development of direct marketing media, creative, sales promotion, and PR strategies.
  • Conducted reviews for and hired agency resources (general market, direct marketing, interactive, print media, & OOH).
  • Initiated a comprehensive, relational database-marketing program, which increased customer retention by over 80% for all the exhibitions.
Nov 1998 - Nov 2002

ASSISTANT BRAND MANAGER

Caltiger
  • Blueprinted the chain’s first, regional direct mail promotion, which resulted in sales gain of over 23%.
  • Expanded vendor resources resulting in improved re-selling outlet
Jan 1997 - Jul 1998

JR. EXECUTIVE

Informatics Computer Systems

Education

Education
Jun 1994 - Jul 1996

B.Com

North Bengal Universitty
Apr 2002 - Jun 2003

P G Diploma in Advertising Management

Institute of Communication Management

Personal Information

Date of Birth27 January 1975
Age40 yrs
LanguagesEnglish, Hindi, Bengali
Marital StatusMarried
HobbiesPhotography, Writing, Trekking
NationalityIndian