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Work experience

May 2007Mar 2009

Manager Frigidaire Brand Sales and Product Training

Electrolux is the third largest US manufacturer of consumer major appliances.Created Best In Industry web based and printed product sales training documents. Improved sales team efficiency by 10% through time management instruction. Coached and mentored sales team in building customer relationship. Consistently increased sales and profits for customer and supplier while reducing inventory investment for both partners.
May 2005May 2007

Sales and Products Training Manager

Delivered 20% improvement in retail sales of Frigidaire brand premium and upscale line of household major appliances through in-person presentations at seminars across the US. Emphasis on consumer understanding and real life utility of product features. Product presentations were logical, memorable, and immedately applicable to the selling equation.
Apr 1998May 2005

National Account Sales Manager


Spearheaded client account development from $0 to $30 million-plus in wholesale purchases of household appliances in 3 years. Partnered with client in retail pricing structure of their total retail appliance business, compensation of sales staff, advertising planning, and inventory replenishment cycles. Re-engaged and expanded commitment of dissatisfied Frigidaire clients. My skill set allowed me to quickly identify and solve their problems, establish written operating procedures and catapult these clients to dramatically improved sales levels .

Jan 1995Mar 1998

Manager, Sales Promotion & Communication

The Frigidaire Company (now ELECTROLUX)
Delivered a 54% market share gain in one calendar year in the Independent Distributor Sales Channel. Created, published and distributed aggressive sales promotion and merchandising programs. Developed and monitored budgets for promotional and incentive events, conventions, and trade shows. Analyzed and adjusted monthly sales and production forecasts.




University of North Carolina at Chapel Hill - Kenan-Flagler Business School

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Major Account Sales Manager


Highly skilled manger with over 20 years of experience directing cross functional teams of sales and sales support members to analyze market environment, competitive landscape, and lead the industry in products, support, and services. Project management expertise demonstrated by successfully launching two new sub-brands in the last 12 years. In last 12 months have delivered complex and interlocking projects with multiple product and informational resources on time and under budget. Proficient with MS Office.

Goals: Lead and/or develop a team which will be the benchmark of excellence. Balance this competitive career drive to exceed expectations with a passion for the quality of life that come from time dedicated to one's family.