I co-founded this small company with a good friend (Rob Shepler) with the objective of solving a serious odor problem in portable toilet systems. With Rob being an avid oarsmen for white water river rafting trips he presented a valid problem to solve in that industry.
I then developed a product that would control the odor of the portable toilets used on river trips called a "groover." Rob tested this new product on an 18 day river trip through the Grands Canyon. The formula proved to be very successful and had the full support of all 20 members of the trip. We worked on our Business Plan and began developing the packaging. Within two months we were manufacturing and had our product on the web and in the market. An excellent example my experience of fast-tracking an idea from start to sales.
Our company also manufactures a high quality glycerin bar soap uniquely shaped as a river raft. This is a biodegradable soap that competes with the quality of Neutrogena ®.
We have many customers in the river rafting industries and are featured in several catalogs.
For our history please click on My Company above, and once on the web, site click on "Company."