Technical Web Analyst
Nation Media Group
Working with the analytics lead, I am responsible for the successful delivery of BI tools and API integration on our web properties, creating dashboards and other reporting tools to the business and content teams to ensure we try to be a data driven organisation.
By combining my experience as a developer, I was responsible for the development of our internal data warehouse based off Google Analytics reporting tools (https://developers.google.com/analytics/) and integrating it with a host of other 3rd part tools to generate reporting dashboards for the business.
I also act as an SEO specialist, spotting new search trends, understanding what they mean, and developing strategies that work within them to ensure we maximize our website traffic