As B2B marketing professional, with proven experience in Revenue Management and project coordination with 10 to 120 people team most of them in remote-office; I’m looking for a position on-line.Today, marketing strategies, information analysis, statistic monitoring, promotion campaigns, are done on-line and it doesn´t change if you sit 1 to 10000km way.I have Mercosur passport with US visa (also I own a flat in Miami) and Spanish- EU passport.I don’t want to relocate, yet I can travel every month if needed, I can do Skype, and work from my remote-office in Buenos Aires. I’m a professional fully committed to results.
Patricia´s specialties include Hotel Revenue Management and Distribution Chanel optimization as success key to maximize hotels profit. Also strategic advisor and consultant with almost 20 years of progressive experience in enterprise management & business development, including: human resources, marketing, comercial growth strategy.
Since 1989, has developed and implemented projects using interactive media as main sales & communication channel for enterprice in Argentina, Mexico and Spain. For the last eight years she inmersed in Hospitality Industry, to develop Hotel Boutiques in Buenos Aires and got the representation of Hotelogix (Hotel reservation management application).
SpecialtiesHotel & Tourism Consultancy
- Revenue Management & Distribution Hotel Channel optimization
- Business Plan & Development
- Commercialization and Administration
- Internet Content Strategy. Business Development
- Web content management.
- On-line Advertising Solutions
- Social media marketing (SMM)
- Elearning and Ecomerce develpment
Portal management, for the ISP content. Content Director
Universired is now part of Universia.es At the start in 2000, it is was a social network forUniversity students, where they could find information on careers, education material, eLearningcontents, online tutors and financial support for studies.I was responsible for content selection, platform building, professional collaborators selection, banddevelop, marketing campaigns, institutional relationship with Universities in Argentina.
Mar 2007 - Present
September 2007 - Present (4 years 6 months)Bau Fil Sa, is a company dedicated develop business on Hospitality Services. We manageBoutique Hotels, evaluate business plans for new hotels, develop Marketing Strategy andComercial plans to increase profitability on hotels , represent Hotelogix, and run ArgentinaEncantada hotel network in Argentina.
• Revenue & Channel Management: contract and relationship develop with Tourism portals(Expedia, Travelocity, Priceline, Booking, Splendia,…), Travel Agencies, Collective-Buyers sites(Groupon, Expedia Getaway, Grupalia), Gds , Corporate Clients• Brand develop for Baucis Boutique Hotel and Argentina Encanda Hotels, web site traffic growth, social media develop, adwords and advertising. Visual identity. Web Positioning• Human Resources: recrue, training and motivation, of hotel employers. Organization procedures.• New Business Evaluation, for new projects on Hotels, Wines, Tourist Leisure• Relationship with Hotels & Tourist Camera, University, Official organizim, Income&tax. Implementation of Hotelogix.com the Hotel Mannagement platform
Jan 2006 - Sep 2007
Revenue Management – Business Development
1551 Palermo is a design boutique hotel located in Palermo Soho Buenos Aires.
I was responsible for:• Business and investment analysis• Brand develop, web site traffic growth, social network develop, adwords and advertising.• Revenue & Channel Management: contract and relationship develop with Tourism portals(Expedia, Travelocity, Priceline, Booking, Splendia,…), Travel Agencies,• Human Resources: selection, training and motivation, of hotel employers
Sep 2002 - Sep 2006
Revenue Manager – Business Development
Casa Monserrat is one of the first Boutique Hotels in Buenos Aires. It stands in a historical house inthe antique district of San Telmo.I was responsable for• Brand develop for the Hotel web site traffic growth, social network develop, adwords andadvertising.• Revenue & Channel Management: contract and relationship develop with Tourism portals(Expedia, Travelocity, Priceline, Booking, Splendia,…), Travel Agencies, Collective-Buyers sites(Groupon, Expedia Getaway, Grupalia), Gds , Corporate Clients• Human Resources: selection, training and motivation, of hotel employers• Relationship with Hotels & Tourist Camera, University, Official organizim, Tax&Incomes
. Negociation for the Business Transfer to a new owner.
Mar 1989 - Nov 2001
General Manager & Business Developer
Axent is an E-builder Agency dedicated to E-learning and E-commerce projects.IAs Business Developer I coordinated and development of Online Projects:- Web site develop, and content selection for Telefónica, UP, Repsol YPF, UOL, Omint, BBV, Banco Galicia, Accenture, IBM, Cto Americas, Thu Logic.- E-learning develop and implementation for Telefónica, Repsol YPF, Cerveceria Modelo Mexico,Rzeszów UITM, Oracle- Marketing online campaigns for UOL, La Nacion, Ciudad Internet- Strategic Consulting, including business plan & sales strategy development.
Oct 1992 - Oct 1993
IT System Analyst
Aceitera General Deheza is an integrated agricultural-industrial complex whose main activity is theproduction of vegetable protein meals and pellets, edible oils and the vegetable oils, glycerinerefined and the biodiesel production.As IT Manager I was responsible for the development and implementation of information system inBuenos Aires office. Comprehensive database management. Organization and new procedures.
Mar 1984 - May 1989
Louis Dreyfus Comodities, is a vital player in the global food chain, Louis-Dreyfus is a world leader in the processing of agricultural products and the merchandising of a diverse range of commodities. LDCommoditiesenjoys strong regional presence in North and South America, Europe, Asia, the Middle-East andAfrica.As IT Manager I was responsible for the development and implementation of information system inBuenos Aires office.