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My name is Paul Huxen but you can call me Hux. I'm a UX & UI designer living in London, with more than 9 years of experience.

Design has always been my passion and delivering intuitive, innovative applications is what gets me out of bed in the morning. Well that and my 6:00am runs.

I spend my days creating a UI kit for apps and responsive websites, designing user flows in Axure, making icons in Illustrator CC & Glyphs or just coding some quick prototypes.

When I'm not coming up with a witty way of saying I basically spend my days telling developers what hex code and fonts to use, I run my own font foundry, Kraken.

If you’d like to chat or simply interested in finding out more, email me at [email protected] or get on the blower and call me on 07905 897 024.

Work experience

July 2017Present

Senior Designer

Kingfisher Digital

Currently in a feature team working on Design My Space, a website that enables people to improve their homes by giving them the knowledge and tools to do so.

Previously based in the design system team, known around the office as 'Team Lego'. My main responsibility was to ensure all digital touch points have a consistent look and feel. Along with talking to all the feature teams to ensure everyone is happy with the direction of designs.

Unfortunately I can't tell you everything that I'm working on due to a NDA but rest assured it's excellent.

August 2016July 2017

Senior UX & UI Designer


I was tasked with creating a new digital identity for the brand to be used across websites, apps & other digital touch points. Took the lead on a redesign of the new website as well folding feedback from senior stakeholders, marketing and sales teams into updates.

Began user testing to explore ideas within the Portr booking system which needed to be expanded to accommodate a new product in partnership with British Airways. Further built on the new digital identity to create a set of guidelines for all employees with information about typography, colour, iconography, tone, style & illustrations.

July 2015July 2016

Senior Designer

Seven Seconds + BBH

I was brought in to work primarily within Boots BetaLab — an ideas lab made up with members of Boots, Seven Seconds, and Accenture. The workload consisted of quickly prototyping and testing ideas such as digital advantage cards, weight loss programmes, and package tracking + delivery methods. Any ideas that worked and tested well were then combined into a full redesign of the Boots app with a fresh new UI kit.

As well as working on Boots I worked on other clients such as British Airways, Virgin Media and PayDashboard.

Basically I designed a lot of cool stuff.

February 2012July 2015

Digital Designer


Working as part of the Digital Platforms Team, I was tasked with creating visually stimulating and engaging web interfaces. Notable contributions to the company include design lead on a new checkout process, design lead and UX support on Burberry World (an internal social network), design support to other projects including, a stock lookup app, an MPOS app and updates to the visual language and identity used throughout all platforms.

May 2009February 2012


Mr Site

Over the years my role in the company developed and evolved which enabled me to work on a wide variety of projects. These have included: A redesign of the company and product identities, website development & maintenance, web application interfaces and creation of print advertising such as tube adverts, flyers, tees and trade show stands.



BA (Hons), Graphic Design, 2:1

University of East London

An academic course encouraging development through experimentation and self propelled lines of enquiry, taught by a team of lecturers from a variety of creative backgrounds.


Foundation Diploma, Art & Design

South East Essex College

Multiple disciplines were taught including digital art, sculpture, traditional and modern drawing exercises, printing, fine art, fashion and textiles


"Paul is a talented and passionate designer who really cares about his craft. He's always looking for ways to incorporate new techniques and technologies into his workflow, and as such helps to keep other members of the team on their creative toes. His design work is always aesthetically pleasing, but crucially, he works hard to address user feedback and is a great problem solver too. I hope we get the opportunity to work together again!"

Sam Gilbey - Freelance Art Director, Seven Seconds

“Paul has a pretty good beard, Paul wears some pretty stylish clothes, Paul's a bit of a creative genius online. Working with this man was a constant source of inspiration for me over the years. If your employment path crosses Paul's, don't pass up the opportunity to work with him.”

Craig Collie - Head of design, Mr Site