IT Manager - Digital Marketing & Analytics
General Mills India Pvt
- Built the strategic capability in GIC for Digital Analytics team and delivered global reporting and analytics on Consumer Web Sites incl. all Channels (Social Media, Mobile, Partner 3rd Party Data, Email and Campaign Analytics. We support 300+ sites and multiple Analytics tools (Google Analytics, NetInsight, Flurry, SimplyMeasured, Tealium Tag Management etc.
- Partnered with business stakeholders to ideate, envision and support the overall digital roadmap
- Managed implementation and go lives of several Consumer Facing Web Sites.
- Managed Global Business Analyst teams for multiple functions with focus on Continuous Improvement, Innovation and Talent Management.
- Partnered with Solution Delivery, Enterprise Architecture, Application Development, Testing and support teams in analyzing requirements, analyzing data impacts, proposing designs, developing specs, converting these out to detailed designs, and finally driving the designs to completion through virtual team leadership across PM, Dev, Test and Support.