Skip Zetzman

Skip Zetzman

Summary

I have been a copywriter and creative director for, well...for a long time.

I've been lucky enough to work on accounts such as Apple, Levis Strauss, Quaker, MasterCard, and 3M;

start up companies; and every size, shape and category of company in between, including health care, financial, business-to-business, consumer brands, higher education, retail, legal, breweries and public utitlities.

My clients also tend to stick with me, for which I'm eternally grateful:

CNS (Breathe Right nasal strips) — 13 years 

Carlson School of Management16 years

MakeMusic — 7 years

John Miles Company —8 years

You get the idea.

I believe in making it as easy as possible to work with me. That includes:

• over-delivering on every project

• providing strategic value as well as writing/creative concepts

• taking care of everything, on time and on budget

• delivering everything from ads to direct response to brochures to trade show materials

to employee handbooks to web sites

Work History

Work History
1994 - Present

Copywriter/Creative Director

ABZ Group/Freelance

Clients have included:

  • CNS (Breathe Right/Fiberchoice)
  • GameStop
  • Carlson School of Management
  • Gold 'N' Plump
  • Courage Center
  • UnitedHealth
  • Quantum Health
  • CORA Rehabilitation Centers
  • Tealwood Care Centers
  • Independent Home Living
  • AMI Imaging Systems
  • HealthEquity
  • Meritas
  • MakeMusic
  • John Miles Company (Plymold, Wenger, Hawkins Chemical)
1991 - 1994

Copywriter

FCB/San Francisco/Impact

Conceived and wrote promotions, ads, direct response, and sales materials for:

  • Apple Computer
  • Dockers
  • Levi Strauss
  • Pacific Bell
  • California Milk Advisory Board
  • Clorox
  • Microsoft

Education

Education

BA

Hamline University

Portfolio