Persuing marketing position where I can utilize my experience within public relations, advertising, promotions and social media to reach large audiences, expand consumer retention and develop growth for your organization as well as ongoing self development to build towards longterm career goals.
Mar 2008 - Present
Public Relations Representative
Coordinating public relations efforts for family-oriented entertainment, special events, concerts, marketing campaigns, and promotions. Website administrator responsible for accurate public information, events, and added value while maintaining company's mission. Cross-training within Advertising & Promotions to create, implement and track web-based marketing initiatives through social media networks including E-News, Facebook, MySpace, mobile messaging and other mediums. Development and execution of in-park events including launching of new capital (i.e. new themed area), VIP visits and annual "A Walk in the Park" charity walk. Developing press releases and media advisories to provide continual support of company's message and promotions.
Feb 2005 - Oct 2007
Assistant Store Manager
Developed neighborhood marketing campaigns to build and retain consumers while initiating sales. Facilitated increase in sales through high-margin product by 20% in one year alone. Recruiting, nterviewing and training staff with emphasis on core business values and up-selling.
Jan 2007 - May 2007
Trained within studio production and operations for live news broadcast including AVID and Premier video editing, camera operation, floor operation, and script management. First hand experience in a fast paced environment with on-the-spot decision making.
Aug 2003 - May 2007
Bachelor of Arts
Minor in Marketing
Internal Production Book for group visit from the European Coaster Club to Six Flags Fiesta Texas.
Media Advisory for biggest show of the summer season at Six Flags Fiesta Texas, Blast Fever.
Press Release for month long park transformation dedicated to Halloween, Six Flags Fiesta Texas' Fright Fest .
Press Release for Six Flags Fiesta Texas winter celebration, Holiday in the Park.