Nisah Karim

Nisah Karim

Commitment to mutual growth path

Objective

A business development professional and entrepreneur with an exceptional track record in spearheading major branding, promotion and event management projects for various industries. Seeking a key profile with a reputed organization to apply accrued skills towards driving tangible organizational objectives and charting a mutual growth path.

Skills

Skills

Administrative and Operational

Excellent Presentation & Time Management Skills, IT Skills: MS Office & Internet Innovative, Supervisory & Administrative Skills, Coordination & Development, Training & Recruitment    

Account Management and Direction

Account Mgmt, Clientele Development, Contractual Negotiations, Competitor Analysis & Customer Service. Communication, Interpersonal, Analytical, Team Building & Leadership & Creative Problem Solving Skills  

Design Management and Creative Direction

Architecture Skills, Manpower & Resource Mgmt, Operations Mgmt, Creative Design & Studio Operations. Publishing Methodologies , Conceptualisations , Traffic Control Mgmt, Time Managment, Art directions, Editing & Production Mgmt & Printing techniques.  

Event Management

  Event & Facilities Management, Communication Mgmt, External Relations, Media & Production Management. Project Mgmt & Constructability Reviews, Financial Mgmt, Budgeting & Designing Process Schedules    

Entrepreneurial & Marketing

Entrepreneurial, Marketing & Brand Mgmt, Advertising, PR & Promotions, Consultancy & Quality Control

Work History

Work History
Jun 1987 - Mar 1988

Studio Coordinator

Meko Offset Printing Sdn. Bhd

Studio Materials Inventory, Out Sourcing of Suppliers, Designing Process Schedule, Studio Operation Coordination, Incharge of Manual Mock Ups, Maintainence of Equipments, Liason with Client Service Executives.

Jan 1988 - Dec 1989

Inhouse Publishing Unit Manager

S Abdul Majeed Publishers & Co.

Publishing Techniques, Conceptualising Cover Designs, Art Directing Photo Shoots, Managing Free Lancers, Working with tight datelines, Preparing Contracts and Agreement, Editing, Proof reading skills & Production Mgmt, Retail/Wholesale, and Strategic Market Penetration.

Jan 1991 - Present

Founder, Partner and Director

Infografik Design Consultants Pte Ltd

Infografik Design Consultants Sdn. Bhd. and Esteem Privilege Sdn. Bhd. are two medium and small scale companies respectively, specializing in the provision of branding, promotions and event management services for various industries. The companies started out as a design house and later became an accredited agency with local dailies, and were complimented by eventually adding an event management department.

Clientele Served:Developers & Real Estate Agencies; Private & Government Colleges & Institutions; Hotels & Tourism Industry; Local Authorities;Food Products & Brand owners.

Events Managed & Organized:

Ground Breaking Ceremony, Musical Shows, Opening Ceremonies / Building Launches, Product Launches, Corporate Events / Quality Awards, Prop Conceptualizations & Trade Fairs

Led the conceptualization, inception and execution of promotional, branding and event management projects by efficiently directing and coordinating the activities of 17 members of staff under purview to ensure compliance with company and industry standards while planning and restructuring strategic initiatives.

Liaised and negotiated with client organizations and government agencies to assess requirements and ensure service quality. Developed design briefs by gathering information and data to clarify design issues and thinking creatively to produce new ideas.

Used innovation to redefine design briefs and meet the constraints of cost, time, quality and client satisfaction.

Conducted extensive market research to provide clients with innovative branding and promotional concepts consistent with the overall goals and objectives of their business, thus ensuring brand visibility and clear brand communication.

Reviewed existing ideas and concepts, revised and modified them as per client's requirements. Negotiated and worked with concept developers, media professionals and suppliers to create and execute new ideas aimed at creating profitable account development and growth.

Planned and implemented overall strategy involving major accounts. Identified customers, consolidated existing clients and ensured superior customer service standards.

Maintained close relations with clients and their representatives and conducted regular meetings and presentations detailing project progression and requirements.

Responded to day-to-day issues that arise from within the establishment. Researched and responding to questions from clients and employees regarding policies, programs and procedures.

Identified and recruited a core team of professionals in operations and event management. Supervised all aspects of their training and development and ensured optimum levels of motivation among them.

Jan 2010 - Present

General Manager and Conceptualiser

Shahnaz Interiors

Led the conceptualization, inception and execution of space planning and ideas for space creation advicing on materials, costing according to client's budget. Head an organisation of 8 members promotional by efficiently directing and coordinating the activities to ensure compliance with company and industry standards while planning and restructuring strategic initiatives.

Liaised and negotiated with client organizations and government agencies to assess requirements and ensure service quality. Developed design briefs by gathering information and data to clarify design issues and thinking creatively to produce new ideas.

Presentation to clients and authorities. Responsible for obtaining licences to relevant authorities. Incharge of bill of quantity, submission to tender processes, lead a group of project managers and endorse workschedules of every project.

Devised and implemented all aspects of financial analysis and reporting, including but not limited to budgeting and financial forecasting.

Ensured optimal usage of all resources to maintain adherence to respective budgetary and quality guidelines while effecting cost reductions.

Education

Education

Certifications

Certifications

Jan 1995 - Dec 2015

Seminars Attended

Various
Oct 14: Module 1-6, GST METHOD - by Steven Lim Hoo Teck C.A(M), C.P.A,A.C.T.I.M Aug 14:TIPS ON STARTING AN ONLINE BUSINESS (E-COMMERCE PLATFORM) - Sue by founder of EDZ.Com.my May 14: MASTER CLASS PLUS- Q&A SESSION ON GROUP PROPERTY INVESTMENT - by Steven Tan and Heng Zee Soon Apr 14: THE BEST SOURCE OF MULTIPLE INCOME - by Steven Tan, Feb 14: ESSENTIAL SOFTWARES FOR YOUR BUSINESS, Sean Tay (Google Apps Expert & Founder of Matrix Connexion Aug 13: TO PATENT OR NOT TO PATENT - Ms Mayuri, Patent Division, KASS INTERNATIONAL SDN. BHD June 13 : 60 MINS TO DRAW A BUSINESS PLAN - by Noah Brockman, Portland Community College, Oregon USA May 13: 4 STEPS TO BOOST YOUR SALES - by Maresa Ng May 13: THE KUNG FU SALES -PROSPECTING MARKETING - KCC See Apr 13: ART OF SALES by Maresa Ng Mac 13: CLOSE MORE SALES by Maresa Ng Jan 13:MARKETING NINJA WORKSHOP - by Dr Leow, Institute of Marketing Malaysia Apr '05 : Master of You Event, Leader of Your Team: A Strategic and Practical Nov '04 : The Mastery of Strategic Marketing - by Rayma Sdn Bhd, Malaysia Oct '03 : Uni preneur 2003 Conference & Dialog - by MARA. Jul ' 02 : Great Brain Robbery - by DM Asia 2002, Singapore. • Jul '00 : How to Be an Effective Trainee - by Northern University Malaysia, Jul '99 : SMI Food and Beverage 1999- by Malaysian Entrepreneurial Development Architecture Apr '04 : Franchising Program - by Dewan Perniagaan Malaysia Pulau Pinang (Malaysian Chamber of Commerce) • Mar '99 : Exploring Entrepreneur Qualities in You Seminar - by Malaysian Productivity Centre Aug '98 : Accounting for Non-Accountants - by Malaysian Institute of Management. Jun '98 : Project Management - by Fred Pryor Associates. • Sep '97 : Presentations with Confidence and Power Seminar - by Fred Pryor Associates. Jan '97 : How to Supervise People - by Fred Pryor Associates. Jan '97 : Beyond Reengineering an Organization - Whole System Architecture by Miller Howard Consulting Group. Jan '97 : In Touch With Tomorrow - by AISEC, Northern University Malaysia. Nov '95 : Winning Sales and Marketing Strategies - by Ventrax (Malaysia) Pvt.Ltd Mar '95 : Effective Time Management - by Ventrax (Malaysia) Pvt.Ltd
Apr 1999 - Aug 2004

Seminars Presented

Various
Aug '04 : Food Product Packaging & Presentation in the Line of Branding & Marketing, Self Organised Seminar for a group of 46 @ Holiday Villa , Alor Star, Kedah, Malaysia. Dec '03 : Packaging & Product Presentation @ Malaysian Entrepreneur Development Authority (MARA), Malaysia. Oct '03 : Packaging & Product Presentation @ Malaysian Entrepreneur Development Authority (MARA), State of Johor, Malaysia. Oct '03 : Packaging & Product Presentation @ FELCRA Training Centre - By Malaysian Entrepreneur Development Authority (MARA), State of Johor, Malaysia. Jun '03 : Product Presentation & Strategic Promotional Campaigns @ Malaysian Entrepreneurial Development Authority (MARA) State of Penang, Malaysia. Mar '03 : Packaging & Product Presentation @ Kedah Development Authority Malaysia. Aug '00 : Packaging & Product Presentation @ Training Complex of Malaysian Agricultural Development Authority (MADA), Malaysia. Apr '00 : Branding of Products @ PERDA (Penang Regional Development Authority), Malaysia. Sep '99 : Product Presentation in Line with Branding & Marketing @Kedah Development Authority, Malaysia. Jul '99 : Packaging & Product Labelling @ Terengganu Entrepreneurial Development Foundation, Malaysia. May '99 : Packaging & Product Presentation in Line with Branding & Marketing @ Perak Economic Development Unit, Malaysia.

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