Nejla Routsong

Nejla Routsong

Work History

Work History
Jul 2009 - Present

Digital Media Strategist

Independent Consulting
  • Managed E-mail marketing campaign for a higher education services company
  • Conducted organic SEO and managed PPC campaign for a career services website
  • Successfully wrote SEO-optimized website copy for two e-commerce websites
  • Research products online and wrote optimized product reviews
Sep 2012 - Jun 2013

Organizer

DC Global Adventurers
  • Built and sold a local social events & travel club hosted on the social network Meetup.com
  • Successfully recruited and engaged over 2,000 members in 6 months
  • Planned, organized and advertised local events and international trips
Jul 2012 - Jan 2013

Senior Online Communications Officer

United Nations Foundation
  • Created online strategy for fundraising, advocacy and constituent-building
  • Maintained website, blog & social media channels, including Facebook, Twitter and YouTube
  • Conducted E-mail marketing campaign using Convio
Jul 2011 - Jul 2012

Online Communications Manager

National Association of Drug Court Professionals
  • Created engaging daily content across all social media and online media platforms, including websites, webinars, Facebook, Twitter, YouTube, LinkedIn, Pinterest and Flickr
  • Developed and implement long-term strategy and short-term campaigns
  • Used Google Analytics, Facebook Insights and other software to measure ROI
Mar 2010 - Jul 2011

Operations Manager

Sodexo
  • Managed catering operations for $9 million/year facility with 15,000 events/year
  • Designed an online labor management system that saved $250,000 in one year
  • Recruited, hired, trained and supervised 100+ diverse staff of Indiana University students
Feb 2008 - Mar 2010

Online Marketing Strategist

Good Life Culinary
  • Co-owned and operated a small cooking school and catering business
  • Conducted all sales, strategic partnerships and marketing

Faculty Experience

Volunteer Experience