A $350 million publicly-owned manufacturer of Cheese, Yeast and Imported products for retail, foodservice and ingredient sales channels. Recruited to manage P&L for products in Retail Grocery, Foodservice and Specialty/Gourmet channels, revitalize advertising and reverse sales declines.
* Managed P&L for Consumer and Foodservice divisions providing 40% of corporate profits.
* Provided staff marketing support for Bakery and Industrial groups providing 35% of profit.
* Directed R&D/Operations team in product development, doubled new product launches.
* Managed staffs in Marketing, Sales, Product Development and Customer Service.
* Planned, hired and managed a new Consumer Products Division Retail Sales Force of 8 Regional Managers and 65+ Brokers in the Grocery channel.
* Chaired Strategic Planning and Product Development Teams in three divisions.
* Co-chaired corporate task forces on R&D reorganization, corporate acquisition strategy, plant acquisition/relocation evaluation and on new package material development.