Work History

Work History

International Marketing Advanced Intern

Walt Disney World Company

  • Designed and edited International creative projects for Walt Disney Parks and Resorts, such as the Global Collateral Kit and Agent Education Program Workbooks to be used by 13 international offices
  • Supervised The Gallery, an international WDW website - registered new users, uploaded and cataloged images, and updated information database 
Mar 2006 - Aug 2007

Sales and Research Coordinator

KARE 11 TV

  • Coordinate and implement station promotions and events - conceptualize and manage promotions for Whatevershow.com, coordinate the logistics of client events and presentations and assist in the execution of station events such as: Summer & Winter of Fitness, Toys for Tots and Race for the Cure 
  • Manage online content and advertising production - schedule and optimize online campaigns, collect data and evaluate campaign effectiveness and update articles and graphics on KARE11.com and Whatevershow.com
  • Analyze quantitative and qualitative research - compile Nielsen raw data, develop qualitative Leigh Stowell presentations and create station positioning collateral for sales use 
Sep 2005 - Aug 2007

Box Office Associate

Live Nation/Hennepin Theatre Group

  • Oversee daily Box Office business functions – create and balance show files, run detailed reports, fill ticket orders from promoters, and set up tickets as directed by the Box Office Manager 
  • Utilize Ticketmaster Classic system, sell tickets to customers, and provide pertinent information relating to shows, facilities and ticketing policies 
  • Provide superior customer service to patrons in order to resolve issues and ensure a positive theatre experience
Jul 2003 - Jan 2006

Marketing Specialist

Target Center Arena

  • Devised advertising campaigns for concerts, family shows and sporting events – negotiated media promotional deals and cash buys, developed secondary market trade programs and coordinated street promotions
  • Managed sponsorship and promotional partnerships – created proposals and implemented traffic-drivers, contests, on-site signage and post-show distributions.  Promotional partners included Pepsi, Pizza Hut, Taco Bell, Metro Transit, Payless, Borders Books, Kids’ Hair and Proex Photography 
  • Organized publicity activities for various arena events – arranged media tours, wrote and distributed press releases, created media drops, coordinated media events and maintained an extensive media directory  
  • Planned events ranging from large-scale family show media parties to intimate talent meet-n-greets – coordinated event set-up, controlled guest lists, arranged event location, fulfilled catering needs and managed event staff  
  • Developed and maintained the Target Center Web site and created and distributed all online communication including event announcements, pre-sales and monthly newsletters. 

Education

Education
Sep 1998 - May 2002

Bachelor of Science

University of Wisconsin - River Falls